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10 Myths Surrounding Cheap Small Business Franchises
It’s often the most boring myths that cause the most confusion and fear, like the host of myths surrounding cheap small business franchises. Hopefully this article will help to debunk some of the more popular myths about cheap small businesses.

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“A Business Coach’s Top Ten Tactics for Marketing Professional Services”
Marketing professional services is a real and difficult challenge. The challenges of marketing professional services are different from those of marketing products. Two major reasons for the differences are that clients cannot see or touch professional services before they buy them and the professional services are often produced and consumed simultaneously. And another reason is that marketing professional services is split among marketing, sales, professional and management staff instead of a dedicated marketing and sales force. Based upon my research and my own professional experience, I developed a Top Ten Tactics for marketing professional services. My top ten tactics for marketing professional services are:

You Can't Do It All - Learning To Delegate
There is not a single management skill more critical to your personal and professional success as an entrepreneur than learning to delegate. There is much more to delegating than meets the eye. It does not mean to simply hand out assignments. It is a science and an exercise in understanding one's self.
Science Daily Week: Which is more effective: bonuses or raises?
I recently learned about Science Daily. It is a treasure chest of interesting studies that has implications on business practices. I’ve collected so much material from it that this is going to be “Science Daily Week” in my blog.
Get & Be Happy! The Art and Science of Happiness!
I am blessed to be part of a creative community dedicated to the art and science of happiness. If you're raising an eyebrow that happiness is now a science worthy of our attention...hmm...consider the following research and statistics. After you look at the hard facts, we will give you 5 simple soft touches to get and be happy.

How the Mind Works: Understanding Your Mental Software
The complexities of the mind have left thinkers, scholars and philosophers baffled for a millennia. For the past two hundred years the field of psychology has sought to understand why we are the way we are but reviled little as to how the mind works. The latest advances in psychology, cognitive science and neuro science have lead to new models and a whole new science of mind has emerged. We now know more than ever before about how the mind works. And when you know how the mind works, changing it becomes easy.
The Science of Selling - Rules versus Data
Regular readers know that I like to talk about the science of selling. I don't mean the science of the sales process, strategy and tactics, as much as the science of research, data and proof. There is a science to selling but a more appropriate name for it would be the rules of selling. In Baseball, the rules dictate what you do, when you do it and how it should be done. In Selling, the rules accomplish the same thing.
Marketing - Art or Science?
Is marketing an art or a science? The answer is yes. Marketing is both - an art and a science. Enjoy this point and counter point about the art and science of marketing. Use the strengths of both arguments to better understand and improve your marketing.

Sales Recruiting - How Long Can You Retain The New Salesperson?
Back in April, I posted an article that was actually my third in a series on Sales Longevity - the science of predicting sales turnover. In that article I provided a link to my latest White Paper on the subject and suggested that this new science would someday become a new feature in our already cutting edge Sales Candidate Assessments. Well, that day is upon us.
Monetary Police is Science, Everything Else is Stamp-Collecting
This new Eric Leeper paper seems delusional in arguing that monetary policy is science, while fiscal policy is stamp-collecting, but I maybe I'm just being crotchety. The piece also comes up with the new-to-me argument that monetary policy would be even better science if it weren't for fiscal policy mucking things up.
Direct Sales Strategies: The Art of Selling and The Sales Presentation
Selling can be broken down into its parts, and much can be learned from doing so, but to put those parts together in a convincing sales conversation requires the artful skill of a true sales professional. Without that art, the science of selling is just a collection of parts that will fail to engage the prospect and compel them to buy.
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