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scott lorenz Tagged Articles
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Should Authors Do Book Signings? Book Publicist Says "Go For It"
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| Are book signings effective? Are they are good use of resources, ie the author's time, the publicist's time etc? Book publicist and book marketing Scott Lorenz says yes. Just do it! "Frankly, often what happens is something good that goes way beyond simply selling a book." |
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55 Reasons To Send Out a Press Release
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| Publicist Scott Lorenz has compiled a list of 55 reasons to send out a press release in a comprehensive list. |
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33 Radio Interview Tips by Publicist Scott Lorenz
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| Publicist Scott Lorenz has booked thousands of radio interviews for his clients. To help them conduct an excellent interview he gives them this list of very helpful radio interview tips to review before the interview. This comprehensive list is all that anyone would need to conduct a great radio interview. |
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Other scott lorenz Related Articles
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55 Reasons To Send Out a Press Release
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| Publicist Scott Lorenz has compiled a list of 55 reasons to send out a press release in a comprehensive list. |
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Hire a PR Firm… Before You Need One
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| “If media exposure is valuable to you and your firm then you must include public relations as an ongoing systematic part of your marketing mix," says publicist Scott Lorenz, President of Westwind Communications. Learn how to evaluate whether you need to hire an outside PR firm. |
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Should Authors Do Book Signings? Book Publicist Says "Go For It"
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| Are book signings effective? Are they are good use of resources, ie the author's time, the publicist's time etc? Book publicist and book marketing Scott Lorenz says yes. Just do it! "Frankly, often what happens is something good that goes way beyond simply selling a book." |
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How Authors Can Be Outstanding Talk Radio Guests
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| Book publicist Scott Lorenz, President of Westwind Communications interviews nationally syndicated
talk show host George Woods. The topic, How Authors can be Outstanding Talk Radio Guests. Woods offers great advice on how to get booked on radio talk shows as well as conducting a first class interview.
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An Interview With Book Publicist Scott Lorenz by Norm Goldman of Bookpleasurescom
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| Norm Goldman of Bookpleasures.com interviews book publicist Scott Lorenz of Westwind Communications.
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33 Radio Interview Tips by Publicist Scott Lorenz
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| Publicist Scott Lorenz has booked thousands of radio interviews for his clients. To help them conduct an excellent interview he gives them this list of very helpful radio interview tips to review before the interview. This comprehensive list is all that anyone would need to conduct a great radio interview. |
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How to Get Booked on a Radio Talk Show & Conduct a First Class Interview
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| Book publicist Scott Lorenz, President of Westwind Communications interviews nationally syndicated
talk show host George Woods. The topic, How to Get Booked on a Radio Talk Show and What to do Next Woods offers great advice on how to get booked on radio talk shows as well as conducting a first class interview.
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The Rise Of The Corporate Mercenary
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| It is said that the term “freelance” originated – as did an amazing number of other things – with the novelist Sir Walter Scott, who first used it in his novel Ivanhoe. |
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Mass. Senate Race Alternate Ending Compares with Major Account Selling
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| ecent special Massachusetts senate race between Democrat Martha Coakley and relative unknown Republican Scott Brown, the eventual winner. Well guess what! If this hard fought campaign had taken place at the same time 49 other states were holding their senate elections, Martha Coakley would have crushed Scott Brown. |
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How to Propel Your Invention, Startup or New Business with Publicity
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| There’s ONE thing that propels most business. What is it? Publicity-PR! It’s the one common theme that runs through the history of all great companies. Publicist Scott Lorenz says, “If you want to get your company on the radar then put PR in your plan.” |
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