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Common Sales Mistakes Part 3
As markets tighten I thought we could reflect on some lessons learnt in the past by highly experienced, successful sales people. The following lessons are from some of the participants of my ‘Sell like a woman' research project and make for interesting reading in ‘what not to do' in sales. Here is the 3rd part of a 3 part series on common sales mistakes.
How to Pick a PR Firm
As the Internet and self-publishing tools have flourished and caused massive ripples to the journalism industry, the next wave of the ripple is hitting PR firms. During this transition, the number of journalists went from few to many. At the same time, the number of companies & new products needing media coverage went from few to many. And this has happened quite rapidly, so the industry as a whole has not had a chance to catch up.

Tips For Dealing With Contractors
This week we discuss how to find a capable building contractor to build out the location. And as this series has been thus far, this segment is based on my personal experience and offered to you warts and all. As with all of my columns only the names have been changed to protect the innocent, the ignorant, and the overly litigious.
10 Hot Small Business Trends
The small, solo and micro businesses that jump on these trends quickly will have a real edge over the majority and will create a bigger opportunity for success this year. Look at each of these trends and brainstorm how you could integrate them into your business.
Applying the Long-tail to the African Mobile Space
The mobile applications space is getting more attention each day. Ken Banks has written up a good piece, in which he applies the long-tail theory to mobile applications in areas like Africa.

Other scratching the surface Related Articles

What is a Widget, Anyway?
Does your website have a widget? If you're scratching your head because you don't know what it is, you're not alone.
Are your sales people living in false hope?
Salespeople that spend large chunks of valuable time and energy attending multiple pre-sales meetings, conducting 'needless' needs analysis's and writing proposals at the customer's request, are more often than not left scratching their heads in a state of ambiguity and confusion.

My Pipeline is full, but the deals aren't closing!
Salespeople that spend large chunks of valuable time and energy attending multiple pre-sales meetings, conducting 'needless' needs analysis and writing proposals at the customer's request, are more often than not left scratching their heads in a state of ambiguity and confusion.
Top 7 Reasons Sales Managers Fail
Have you been scratching your head wondering why your sales team is not hitting revenue goals and aren't going to succumb to blaming the economy? Do you feel like you're doing everything you can and giving your all as a manager but are not getting consistent results? Read on to determine if you are a product of these 7 reasons sales managers fail.

Home-based Business: Rustic Pillar Candles
Rustic pillar candles make a good additional niche for a home-based business. Unlike the original pillar candles, a rustic candle is more attractive with its textured surface, which ranges from lightly pearlized to a rough, leathery, and pitted surface. Rustic candles have lesser slick and finished than candles that are normally seen on display.
Is It Just Me?
A client asked out loud a question that, I’m sure, many of us have thought in our own minds. “Is it just me? Why am I so sensitive? Why do I have so much mind chatter? Why are my feelings so on the surface? Is everyone like that?”
Google Adwords - Still a Viable Option in 2010 and Beyond?
Google has a lot of people scratching their heads these days when it comes to ranking on the first page. "What do I need to do today to get back on the first page?" Well, it's a new ballgame now!
Why do clients really leave you? It may not be what you think
When a client is upset with you…when your spouse is angry at you when your teenager is ranting about some way you’ve wronged her again it very often is not what it appears to be. Yet, in our attempt to minimize conflict, we immediately react to the outburst and attempt to fix the problem they describe. But often, the outburst is just the surface wound, there is much more beneath the surface that needs to be tended to first if we ever expect to properly repair the problem.
How Fulfilled Are You Really?
On the surface, many people think they have a fulfilled and balanced life, but when we dig deeper we start to unravel what's really going on.
What To Do With Cracks in Stucco
My tip today has to do with surface cracks in the stucco substrate. They may be unsightly, but short of living on a hill in an active seismic region, cracks shouldn’t really mean much to you. Anything less than the thickness of a credit card can easily be filled and that’s that! Remember that most building codes today mandate a waterproof vapor barrier under all stucco, so it is not likely that a simple surface crack will result in water intrusion.
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