Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header about About Home Profiles articles Tools forums inspirational quotes About facebook Twitter YouTube Blog

search behavior Tagged Articles



California's Not a Big Entrepreneurship State
In playing with Google Insight I started checking trends on entrepreneurs and entrepreneurship. Has that sort of thing become, you know, passe, since the dot-com bubble burst and the Web 2.0 thing is waning? Or is it growing, at least as evidenced by people's search behavior on Google?
Exploring Beyond Keywords Into Behavioral Research
Let's talk a bit in this article about researching the "search behavior" of your target audience as opposed to just "hunting for the keywords" they might be using. The difference between "keyword research" and "behavioral research" is that keyword research keeps us in a rather technical mode and focused on finding out what words people are entering into a search box while searching. But "behavioral research" has the added advantage of enlightenment and understanding that not only reveals what keyword phrases are being used, but why those keywords are being used.

Combining SEO and Usability for Holistic Search Marketing
Some things just work better together, SEO and (user centered design) otherwise known as UX or usability are two of them. It is only a matter of time before search engine optimization evolves to encompass usability standards and practices for on page optimization to engage the target audience and increase user engagement and retention.

Other search behavior Related Articles

Exploring Beyond Keywords Into Behavioral Research
Let's talk a bit in this article about researching the "search behavior" of your target audience as opposed to just "hunting for the keywords" they might be using. The difference between "keyword research" and "behavioral research" is that keyword research keeps us in a rather technical mode and focused on finding out what words people are entering into a search box while searching. But "behavioral research" has the added advantage of enlightenment and understanding that not only reveals what keyword phrases are being used, but why those keywords are being used.

User Behavior Data The New Measure of Search Engine Optimization
User behavior data is being used by search engines to interpret search results. This has been proven to be the case on Google through tests that have been conducted.
5 Keys to an Effective SEO Campaign
9 of every 10 search users click on a result within the first three pages of search results (Source: iProspect, “Search Engine User Behavior Study,” April 2006). Placing a billboard in the desert doesn’t make much sense, but having a website that isn’t consistently visible in the upper rankings of search engine results pages doesn’t do a whole lot of good either. In order to achieve success, here are five strategic areas to consider to better your odds of reaching your online marketing objectives.

Avenue A Razorfish 2008 Digital Outlook Report
Avenue A Razorfish released the 2008 Digital Outlook Report yesterday. The purpose of the report is to help Avenue A's clients understand consumer behavior in the digital space. In the report experts cover topics such as media spending, mobile web usage, social influence marketing, the state of search, and behavior targeting. Here are some tidbits from the report:
The Power of Recency and Frequency in Growing Your Small Business
The most powerful predictor of future behavior is past behavior. This article explains the predictive power of Recency and Frequency when marketing to your customers.
What Leaders Can Learn From Dog Obedience Training
It is interesting the similarities between managing the behavior of a dog and managing employee behavior. In this article we look at communication, correction, praise, structure, repetitive learning and pack behavior and how it applies to the workplace.
How to Predict Behavior Like Abraham Lincoln Did
Behavior can be predicted in terms of a person's interests, group identity, character, and unconscious needs. If you want to predict behavior, do what Lincoln did...

Search Engine Optimization (SEO) vs. Pay per Click (PPC)
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines using "natural" or un-paid search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, higher a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.
3 Ways to Recycle Conflict
Early identification of behavior patterns will help you maximize creativity and production while minimizing repeated behavior from co-workers.

6 Tips for Understanding Words that Trigger Behavior
I know there has been a real increase in the interest of keyword research recently since I was speaking about it at the Toronto SES Conference. Keyword forensics is the term I coined after I wrote an e-book about the methodology I use to research user behavior. With this methodology, you quickly begin to notice specific keyword phrase clusters that are very telling about the conditions in a searchers life. The reason you want to dig into this is so you can understand what initiates the search and what the searcher is looking for and then you can find the best windows of opportunity for optimizing a keyword phrase for top organic ranking search visibility. Have you ever wondered about writing styles for your Web page that literally trigger behavior and compel visitors to respond?
Featured Article

Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

Executives and Elevators Perfecting That Pitch

In the Year 2020 . . . Process

Web Design in 30 Minutes - Can this be Right?
Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.