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selling books Tagged Articles
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How Rachael Ray’s TV Career Was Propelled By Radio
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| Rachael Ray heads an empire that includes hit TV shows, best selling books, a magazine and her own product lines. Things keep getting better and better for Rachael Ray. But, you might be interested to know that it was a couple of radio interviews that propelled her to fame and fortune. |
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Walking the Talk: Tony Robbins Becomes a Success
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| Neuro-Linguistic Programming promised instant results; by directly altering unconscious ‘programs’, Robbins and other proponents of NLP believed that it was one of the most promising new therapeutic techniques. Robbins created a new seminar based on NLP and hit the road with it. He began appearing on television and radio stations throughout first, Canada, and then the U.S. In 1989, he launched a series of infomercials to promote his product, which proved to be a very successful strategy. Since their initial introduction, Robbins’ infomercials have aired on average every 30 minutes, 24 hours a day, somewhere in North America. |
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The Mighty Amazon: Bezos Books his Ticket for Success
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| “I’m going to do this crazy thing,” Bezos told his boss on Wall Street one day. “I’m going to start this company selling books online.” It was the spring of 1994 and the Internet was growing at 2,300 percent a year. Bezos knew things just didn’t grow that fast. “It’s highly unlikely,” he says, “and that started me thinking, ‘What kind of business plan might make sense in that context of growth?’” |
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Lesson #3: Know When to Throw Away the Rule Book
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| “Every well-intentioned, high-judgment person we asked told us not to do it,” Bezos recalls of his early goal to create Amazon.com and offer one million, many hard to find book titles online. Some people said he shouldn’t try to sell more than 300,000 titles, while others said he shouldn’t bother trying to sell any whatsoever – after all, selling books was not an online sort of venture, they said. “We got some good advice, we ignored it, and it was a mistake,” says Bezos. “But that mistake turned out to be one of the best things that happened to the company.” |
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Jeff Bezos Quotes
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| Jeff Bezos Quotes |
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Four Secrets to Selling Books
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| What’s the secret to selling books? John Kremer knows more than 1001 tips which he has documented in his must-read book, “1001 Ways to market Your Books For Authors and Publishers.” Here are five tips he shared at the 21st Century Book Marketing Conference in San Diego recently. |
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The Most Underrated — and Most Powerful — Tool in Online Book Marketing
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| Know the outstanding, cost efficient features of owning and maintaining a highly effective, interactive and multimedia website to market and promote your books. |
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Kindle app for the iPhone won’t affect Kindle 2 hardware sales
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| This week’s release of a Kindle app for the iPhone and iPod touch has lead to some speculation that the Sellers Research Firm (that’s me) finds a little off-base. |
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Other selling books Related Articles
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How I Changed a Copywriters Mind About Selling
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| There are already enough marketing manuals and marketing e-books online to make King Kong feel like a midget. Most of them are called “How to write killer advertising copy” or “How to write adverts that draw people to your product like bees to the honey jar”. Not to mention half a gazillion e-books and manuals called “How you can make money on the Internet by selling products called How to make money on the Internet”. |
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Top Ten Leopard Tips
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| Here are the top-ten Leopard tips from my friends, Adam Engst et al, at Take Control Books. They’ve already released five ebooks to help people upgrade to Leopard. These books cost either $10 or $15, but you can save 30% if you buy all five. Take Control publishes minor updates for free, so the authors can revise their books on the fly. |
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How To Write Better AdCopy
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| Right now, you’re probably thinking, “Now he’s gonna tell us to read all the books we can find on
copywriting.”
Wrong, paperback-breathe! -- The first thing I’m gonna tell you is -- after you’ve read all those
copywriting books for general knowledge; like learning english composition, grammar and syntax -- throw away those books and ...
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It’s All About PR
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| You learn that, in the book world, PR is everything. When you walk into a bookstore, you are walking into a treasure house of 140,000 books. Online at amazon.com, there are 2.5 million books. Somewhere in your mind, dimly, you knew that, but nothing drives it home so much as walking into a bookstore and seeing rack upon rack of beautiful books and then you go find your section and see all the racks of beautiful self-help books and then... |
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SNAP Out of Your Sales Status Quo
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| I'm thrilled to share this interview with Jill Konrath about her new Best Selling books, SNAP Selling. |
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Four Secrets to Selling Books
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| What’s the secret to selling books? John Kremer knows more than 1001 tips which he has documented in his must-read book, “1001 Ways to market Your Books For Authors and Publishers.” Here are five tips he shared at the 21st Century Book Marketing Conference in San Diego recently. |
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Is Golf Like Selling?
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| Chris Randolph, author of "The Sales Edge" and several other books on professional selling, marketing, internet marketing, personal development and motivation shares a couple ideas on excelling at the profession of selling. |
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Selling Is A Numbers Game
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| Chris Randolph, author of "The Sales Edge" and several other books on professional selling, marketing, internet marketing, personal development and motivation shares a couple ideas on the idea that selling is a numbers game and he takes that idea a couple steps further. |
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10 Easy Steps To Being Successful In Direct Selling
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| Get The Sales Edge: Chris Randolph, author of "The Sales Edge" and several other books on professional selling, marketing, internet marketing, personal development and motivation shares a couple ideas on how to be successful in direct selling |
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Writing Your Own Obituary
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| Those of you who are consistent readers of this regular offering, realize that I rarely recommend specific books. Instead, I encourage people to read those books that will help them in the pursuit of their own passion. However, recently I have completed both of Tom Brokaw's books dealing with the Depression and World War II era-The Greatest Generation and The Greatest Generation Speaks.
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