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selling professional services Tagged Articles
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Selling Professional Services – 5 Opportunities to Grow Rich in Tough Economic Times
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| Selling professional services has always been challenging especially as the financial investment increases and the sales cycle lengthens. Even when times are good and the economy is booming. Right off the bat, you know it isn’t going to be easy. Just take a look around… |
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Other selling professional services Related Articles
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“A Business Coach’s Top Ten Tactics for Marketing Professional Services”
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| Marketing professional services is a real and difficult challenge. The challenges of marketing professional services are different from those of marketing products. Two major reasons for the differences are that clients cannot see or touch professional services before they buy them and the professional services are often produced and consumed simultaneously. And another reason is that marketing professional services is split among marketing, sales, professional and management staff instead of a dedicated marketing and sales force.
Based upon my research and my own professional experience, I developed a Top Ten Tactics for marketing professional services.
My top ten tactics for marketing professional services are:
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“Seven Strategic Tips For Selling Professional Services Brand, According To Your Strategic Thinking Business Coach”
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| Selling professional services presents many challenges and problems with closing a deal with a prospect and/or client. The term “closing” has an inherent seller-orientation and it can be interpreted as putting your needs ahead of the client’s needs. And that is never a desired interpretation for those who sell professional services.
The “closing” model also presents some conflicts between the belief that buying is driven by rational decision-making, rather than emotion. What is important is to have the buyer of professional services feel comfortable about a rational decision they have to make. Instead of the “closing” concept, which presumes a transactional, seller-centered, rational model of buying decisions, let’s look at a model centered on trust in the seller. Here are some tips to accomplish that.
Here are tips |
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Selling B2B Services - Converting Warm leads Into Eager Clients - Part One
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| One of the difficulties in selling a service is that potential clients (we'll call them "prospects" here) often don't know whether they should be using what you provide.
Selling services can require a much more sensitive approach than selling tangible products.
Lets have a look at some of the things we can do to create a successful sales process when selling B2B services.
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Ten Recommended Strategic Actions Needed Prior To Starting Your Professional Services Business
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| Every day there are multitudes of entrepreneurial spirited people who think about starting his or her own professional service business. And of that multitude, there is some lesser number that actually moves forward and starts their own business to provide professional services off various kinds. Your Strategic Business Coach has worked with numerous entrepreneurs in the startup phase of their professional services businesses and has learned some valuable lessons from those experiences. From those “lessons learned,” Your Strategic Thinking Business Coach offers ten (10) recommended strategic actions that you need to take prior to starting your professional services business. |
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Up-Selling - Do you want Fries with that Burger?
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| Up-selling your services is a great way to increase business. This article explains the up-selling process. It compares up-selling with cross-selling and explains how and when to use both. |
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RAIN SELLING HOW RAINMAKERS LEAD SALES CONVERSATIONS
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| By Mike Schultz and John Doerr
Sales Conversations for Services
To advance in their careers and become Rainmakers (those people at services companies that bring in the new clients and revenue), professionals such as accountants, lawyers, management consultants, and technology consultants eventually need to excel at selling professional services. Rarely, however, are these poor souls given a primer on rainmaking, especially when it comes to leading sales conversations and sales meetings. As a result, they often just 'wing it' and learn by doing, making many avoidable mistakes and losing opportunities to win new clients.
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THE TOO SALESY PARADOX WHY PROFESSIONAL SERVICE PROVIDERS CANT SELL AND WHAT TO DO ABOUT IT
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| By John Doerr
The distress is obvious. The complaints are frequent. The clear disdain for the activity is surprisingly unfiltered. What are we talking about? Selling, or more specifically, selling professional services.
In conversation after conversation as I work with clients, conduct seminars, or network with my professional colleagues, I hear the same comments:
Selling conflicts with my values as a professional.
Selling gets in the way of building strong relationships.
You have to have it in your genes - like a used car salesman.
I don't sell professional services - I work with my clients to create the best solutions.
People won't respect me as a professional if I am selling to them.
I can't sell to them. What will they think of me?
It (selling) is not what we do around here.
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Top 7 Pitfalls That Keep Sales Professionals from Their Goals to Increase Sales
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| Most individuals are involved in selling whether it is selling learning to selling an idea. However a few are compensated for their sales efforts because they sell products or services. Far more sales professional could dramatically increase sales if they would change their behaviors (sales skills) by avoiding these top 7 reasons for sales failure. |
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Selling Professional Services – 5 Opportunities to Grow Rich in Tough Economic Times
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| Selling professional services has always been challenging especially as the financial investment increases and the sales cycle lengthens. Even when times are good and the economy is booming. Right off the bat, you know it isn’t going to be easy. Just take a look around… |
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I’m not a sales person but I have to sell. What do I do?
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| After thousands of hours of study and many years honing technical skills to be a competent professional in your chosen field, it can come as a rude shock that you now need to sell your services and capabilities as well. In today’s busy market, a competent selling capability isn’t a nice-to-have it is an essential business and life skill.
Interestingly, the topic of selling and growing a business often doesn’t feature in those university lectures does it? In fact, selling is in many cases covered over and, if spoken about at all, was only mentioned as an unsavoury aspect employed by the desperate. ‘We don’t have to sell because we are …’ are the famous last words of many failed professional or small business owners... |
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