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Online PR: The Key To Building Backlinks
You often hear Internet marketing professionals talk about SEO and SMO as two different monsters. What's missing in the Internet marketing community is the connection between the two. Internet marketing should be about building both online visibility and individual relationships. Online PR is the bridge between those two schools of though, and it's the key to building backlinks.

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grow your business like a weed
On my way to the office Monday, I heard a story on NPR about WeedShare.com, a company out to solve the file-sharing problem in the music industry one song at a time. For those unfamiliar (as I was until Monday morning), Weed is a software license service of the Seattle-based Shared Media Licensing, Inc., that allows people to download music files and try them out by playing them up to three times before prompting them for purchase. But it's the next step that's truly innovative, they don't restrict the number of copies the end user makes, and they actually (financially) encourage file sharing. As Weed's website reads, "Weed has a different view on Internet file-sharing. Instead of trying to shut down file sharing, we think people should be paid for it.

Another Client Success Story
It is always a pleasure to hear good news and to receive feedback about what you have done to positively impact someone's life or business. In continuing our tradition of celebrating success and sharing positive stories about our clients, I want to share another testimonial with you about the coaching side of our business.

More Strategic PR Advice From Your PR Doctor
Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your strategic thinking business coach shares the following tips for your news releases that will help get them on the news desk instead of in the news wastebasket.

Helping Staff Recover After A Layoff
Layoffs are wrenching for companies in many ways. First, there is the sobering reality that layoffs are necessary for the bottom line. Next come the anguishing decisions about what areas to cut, followed by the unpleasant task of sharing the news. No wonder company leaders want to wash their hands of this matter once they hand out the severance packages.

Easing out of Recession not so Easy for Small Service Companies
Very recently, several of my clients have begun sharing that their sales have turned up over the last couple months. Yeah, finally! Since I talk to business owners every day, and no one has expressed that sales are getting worse, this constitutes a trend, albeit an unscientific one. But, hey, any good news brings a sigh of relief at this point.

News Releases: Writing to Get Noticed
News releases are a great way to gain visibility. The very concept of what constitutes news has changed and this article will show you how to create and distribute news releases effectively for today's media environment, with tips on how to develop news release topics.

43% of news sharing online is through social media
Research by CNN proves that 43% of news sharing online is through social media.

The Final Ingredient in Success is - Sharing
Sharing your success. Sharing what you learned. Sharing your abilities. Sharing your money. Sharing your time. And just plain sharing what you have with others.

Generate Targeted Traffic With Photo Sharing Sites
Do not miss out on the awesome opportunity of using photo sharing sites to make your website or blog stick out in the crowd. Using photo sharing sites is a no-cost method which provides a great outcome for you. So, how exactly do you take advantage of photo sharing sites to get targeted viewers to your site? How do you use a photo sharing site to optimize promotional purposes? I will cover these and other questions in this article.

Don't Become a Digital Dinosaur
Today's Internet means amateurs have more power than ever before. This is good news and bad news. The good news is that anybody can have their say. But the bad news is that anybody can have their say! If you still want to be "The Go To Guy/Gal" in your area of expertise, you'd better be out there, making a contribution. You can bet your life somebody is else doing it - on your turf, to your clients, in your market.

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