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Directing His Own Success: How Spielberg Climbed to the Top
He went from charging five cents per ticket to viewing parties for his homemade movies to becoming the most commercially successful director in Hollywood history. He has challenged the industry by tackling difficult subjects in his films, working hard to reach the top of his game and remaining there for over thirty years. How did this shy, socially awkward boy from Cincinnati become one of the biggest and most respected names in Hollywood today?
Finding Ways to Do What You Love
Once you have determined that doing something you love, being passionate about your work, is the pathway to success, the next question is "How do I figure out what I have a passion for?".

Extra, Extra, Dinosaur Sales Professionals Saved From the Edge Extinction
Ever heard of those sales professionals called Dinosaurs? You know, the ones that wine and dine their customers. Did you know that they are coming back?
Goal setting advice from the late John Updike
The importance of setting specific goals
2009 Global Brand Trends letter
In 2009’s letter, brand guru Stanley Moss muses about the state of branding during an economic crisis, accountability and outcome, the study of failure and obsolescence, green branding, the luxury category, brands in the BRIC nations and quiet brands. There’s a brief section on new terminology. The letter ends with new thoughts in answer to the question, “What is a brand?”

Other short story Related Articles

telling stories the brand connection
Today, we're interested in stories, and not particularly interested in facts. Every story needs facts, of course, but they are secondary. The facts are there just to provide some ballast for the story. There are always so many facts that don't fit into the story, and insofar as they don't fit, depending on our commitment to the story, we have a tendency to disregard them. Every good story has some connection to the truth of our experience, but the story's the thing.

Resist the Interpretation Addiction
Sometimes we adopt a story and unknowingly our emotions get swept up in it. And 99% of the time we don’t really question or inquire into the story we create. We treat our story as what actually happened. The problem, of course, is that the story influences, in part, the action you take in subsequent events. This article is about identifying the stories you may have created, working around them and managing them.

Are the Holiday's Getting Greener?
This is a bad year but there are some ways to brighten up the season thats right around the corner! Is having a Green Holiday Good Yes and NO so just a short story and please send your comments at are website. Happy Green Holiday's
Lessons from the Pink Brigade: 7 Tips to Inspire Going the Extra Mile (or 12 miles!)
Are you trying to influence others to step out their comfort zone, to persevere, or perform at the next level? These tips and the corresponding short story provide insights for keeping others engaged and moving forward.
The Most Important PR Secret
What most entrepreneurs and companies don't understand is that often the main job of the PR firm is to find the right story. It's often not the obvious story that works, because that's the same angle that the competition will be pitching. Without the right story and tone, you have a weak campaign, at best. Finding the right story, that's what it all comes down to.
How Effective Communication Is Influenced by Perceptions within the Sales Process
Ever wondered why you had a failure to effectively communicate your sales message? Read a short story about Forest Gump and how he and St. Peter had a similar challenge.
No Passion , No Business
There are plenty of "work at home business" opportunities available on the internet.The short of the story or rather the reality is : If you dont love what you do - chance are pretty perfect that you WILL fail at whatever it is you are doing.
Learning to Put Your Oxygen Mask on FIrst
A short story, a short pair of shorts and fashion faux pas.
Make Your Story Add Value to Your Clients Bottom Line
The purpose of your story for a workplace audience is to improve the bottom line. Even in those employee appreciation programs where entertainment may seem the focus, there is an undeniable expectation of increased productivity after your story is heard. The question to ask yourself when using your story is: What is the point of the story and how does the story improve a client's bottom line?
StorySelling “How to Write Mini User Stories”
Why: Use mini user stories, with the right sales message, so that your salespeople are able to sell value and differentiate your offering instead of pitching product and reducing price. Mini User Stories: Make the stories short. Use only one constraint per story otherwise you risk flooding the Buyer with too much information. Make the Buyer the Hero of the Story: Many Customer Stories make the company out to be the hero who rode in on their white shinny horse to save the Buyer.

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