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Direct Marketing Case Study
This is an excellent case study from one of the firms that we sometimes partner with, Imago Digital. It features how they were able to help a technical college dramatically increase their enrollment through the use of a personalized direct marketing campaign.

Other short survey Related Articles

Visiting a Franchise Show is a great way to investigate franchise opportunities.
Visiting a franchise trade show is a great way to gather a lot of preliminary information and survey what’s out there in the franchise world in a short period of time, and you can find them in most cities.

Organizational Culture Employee Survey
This article contains an excellent and proven set of sixty-eight survey questions to evaluate the culture of virtually any type of organization - profit or non-profit. Culture does count and this survey can help you benchmark your organization.
Custom Survey Do’s and Don’ts
If your company opts to utilize a custom survey instead of a published market survey, here is a short guide to creating the perfect survey. With this overview your organization is sure to avoid these classic mistakes.

Financial Supply Chains: Member Question & Survey
Network Member Question: What does the term "financial supply-chain" mean to you? Enrico Camerinelli, Finance Director Europe's consultant editor for supply-chain has developed a short online survey on this subject - should take a couple on mins for you to complete - would be grateful if you could take time out to complete - the web link to the survey is as follows: (Note: to access the survey, please contact the author) Look forward to hearing your views Question Submitted By: Steve 'Dunkerley' Project Director - Finance Director Europe (FDE) United Kingdom

Six Ways to Boost Response on Your Surveys and Gain More Useful Information
If you take the time and trouble to do a survey...these easy steps will increase your responses and provide more valid data. So... you spend time and effort putting together a survey, so you can have real information about what your customers and prospects are actually looking for.
Orchard survey shows that CEOs expect business climate to improve in 2010
A recent survey of CEOs showed that 88% of business leaders expect 2010 to be a better year for their businesses than 2009. The survey also showed that whilst 2009 was a difficult year for most, 75% of CEOs felt that they had learned some useful lessons from the recession.
Short Sales 101: What You Need to Know
In today's housing market, short sales are just starting to look better to lenders, and the federal government has even chipped in with a program to speed them up. But what are short sales, and how can you use a short sale to avoid foreclosure when you're behind on your mortgage?
Medium Sized companies struggle with B2B demand generation too
Previously we looked at the results of a survey by Act-On Software, which found that large companies (500 employees or more) were struggling with B2B demand generation. The survey showed that the vast majority were doing only “Top of Funnel” activities, like email campaigns and events – which drive raw, unqualified leads. Few were doing lead nurturing and almost none were doing lead scoring.
Simple Ways to Survey Your Webinar Audience
Good presenters will survey their audience before a webinar to understand their needs. There are a number of methods you can use for actually doing this survey, depending on your audience and their preferred methods of communication.
After Your Engagement Survey: 24 Considerations to Turn Insight Into Action
Conducting an engagement survey is a good start. The value in the exercise though, comes in the action and dialog that follows the survey. The conduct of the survey should be considered a promissory note to your staff: they've delivered candid feedback - it's your turn now to deliver the data, and a plan for improvement.

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