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Customer Service: Where Everyone Knows Your Name
Customers don’t interact with organizations. They interact with people and it is that experience that determines whether they buy or not; whether they become loyal customers or a lost opportunity. When your employees are engaged with your organization, when they believe in and enjoy what they are doing, then those positive feelings extend to the customer. Happy employees make happy customers and this translates into increased sales and profits. The attitude and feelings of your employees directly influences the customer experience.

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Entrepreneurs – You’ve Got A New Business – So Shout About It!
After the hard work of planning and setting up a new business, getting together the funding and starting out in business, you need to tell EVERYONE about it! So what’s the best way to shout about your business?

How to write a basic press release
Not everyone has the budget or experience to be able to take on Public Relations but sometimes there are some stories that are simply too good not to shout about. Here are a few hints and tips so you can produce your own Press Release template and try selling it into the media

Yelling is exhausting
The only way your business is going to be heard (by anyone) is to communicate in a way that only you can. This is not achieved by following the hoarse voices of others, who are only imitating the herd that went before them. It's created by having the courage to stand-up and shout about something you truly believe in.

Disability Etiquette # 1 Mobility Impairment
This is a shout out to all the disabled vets. This article gives important tips for posittive interactions with individuals with mobiity impairments. This is the first of a series of articles on successfully interacting with people with disabilities

Disability Etiquette # 2 - Visual Impairment
This is a shout out to all my visually impaired friends and colleages.

Dr. Carter G. Woodson the "Father of Black History Month"
This is s shout out to Dr. Carter G. Woodson who is considered the "Father of Black History"

Have A Pulse
We've all seen the medical shows where the ER docs grab the defibrillator paddles and shout, "Clear!" ZAP! Checking Google analytics for website activity can be a lot like that. Without all the drama, of course. We review Google Analytics for hundreds of websites. This gives us insight into what to look for and how to read the numbers - what's good, what's bad. It's like looking at an EKG. Is the site healthy?

How To Increase Sales By Using Social Media Sites
I cannot believe how much marketing has changed since I started my first bricks and mortar business more than twenty years ago. Back then, cheap marketing consisted of posting flyers through people’s doors and by word and mouth recommendations. However the way to increase sales for small businesses today is by connecting with your customers via social media sites. You can “tweet”, “shout out” or even “check in”, all of which would have been a foreign language in days gone by...But how do you make sure that your efforts pay off?

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