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sidewalk cafe Tagged Articles
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How Pablo Picasso Dealt With The Price Objection
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| Everyone in sales fears hearing the price objection, yet very few salespeople prepare how to deal with it. |
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Other sidewalk cafe Related Articles
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Serial cereal branding
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| They’re Grrreat! What is claimed as the first all cereal café recently opened in the United States. Cereality demonstrates effective emotional branding, and how brand strategy is so much more than developing a new tagline or slogan. |
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Small Business Marketing -- Business Lessons Learned in Cabo
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| The thing about Cabo, Mexico, is you're surrounded by a lot of entrepreneurs. From the people peddling their wares on the sidewalk to the wait staff and crew members serving you (and working for tips), it's a great place to study what to do if you want to put more money in your pocket. Here are 5 things they did and what you can do in your own marketing to increase your sales. |
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One Copy at a Time: Kinko’s Takes Off
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| Orfalea had been a student at USC when he noticed a copy machine in the school library. He realized that few people had access to the new technology and decided to do something about it. With a $5,000 loan from the bank, Orfalea rented out a 100-square-foot garage behind a hamburger stand near his campus. In addition to selling school supplies, Orfalea bought a copier and began charging 2.5-cent copies. The store was so small that the copier had to be used out on the sidewalk in front. He called his business “Kinko’s” after his childhood nickname. |
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How to Green a Restaurant, pt. 1: Ike's Quarter Cafe
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| Are you considering being a green restaurant? Consider the example of Ike’s Quarter Cafe, a New Orleans style restaurant in the gold rush era town of Nevada City, California. When I mentioned to my hair stylist yesterday that I would be writing about it, she said, “Oh really? I had no idea they were a green restaurant. I just thought they had good food.”
Exactly. |
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The Little Touches That Matter
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| I’ve been noticing a growing trend of restaurant dining inconsistencies. For example, the Station House Cafe makes a point to talk about how much it supports the local economy, uses the freshest organic ingredients, and is environmentally friendly... |
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"Gotcha TV"
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| You’ve seen it on TV dozens of times. The businessman is walking casually to his car when a reporter and television crew ambushes him on the sidewalk. Sometimes the businessman shields his face. Other times he tries to answer the impromptu questions. When television is at its best, a camera gets shoved and doors get slammed. But what should you do and how should you respond when confronted with this situation? Here are a few simple steps you should take that can ensure your reputation remains intact. |
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The three biggest barriers to small business success, and what you can do to break through.
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| Have you ever wondered why some people achieve small business success while others find themselves sitting on the sidewalk watching the parade go by? Well, here are the three biggest barriers to small business success. |
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Parallel Synchronized Randomness
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| The person you happen to meet on the sidewalk who knows a person you should meet. The phone rings, it's someone dialling a wrong number but somehow you get to speaking and she knows all about the answers that you are seeking. You get a flat tire driving to work and someone pulls over to help you and it just happens that this person knows someone that you have been trying to meet and makes the introduction. The book that just magically appears on your desk one morning that no one knows how it got there, but carries within it the secrets that you have been searching for. Life is as big a miracle as you want it to be.
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What Is Foursquare?
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| You might think Foursquare is just another social networking site It looks to me like it’s the newest hot thing out there. This is a great tool for all of the social media people. It lets you share tips on coffee shops, bars or anyplace else. If you were to go to a café and ‘check in’ on the site . This then leaves your location for friends to join you.
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Carving Corporate Slogans
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| ‘Love all. Serve all.’ The Hard Rock Café slogan sticks like taffy on our minds upon our enthusiastic exit from the rock-themed restaurant. The anecdotal origin of this slogan was that the founders of HRC asked the late-spiritual guru, SB for some kind words and the latter scribbled these words on a piece of paper. |
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