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six words Tagged Articles
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Punished by rewards
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| Punishment and reward proceed from basically the same psychological model, one that conceives of motivation as nothing more than the manipulation of behavior.
As part of my own development and in an attempt to keep my mind as open and fresh as possible, I take to reading all sorts of things. On my current reading list is a very interesting book called “Punished by Rewards” by Alfie Kohn, author, speaker and educator. He writes about the trouble with “gold stars, incentive plans, As, praise and other bribes”. |
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Taglines Passe? Try Six-Word Memoirs.
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| I recently listened to an interview by Larry Smith and Rachel Fershleiser (who compiled Not Quite What I Was Planning: Six-Word Memoirs by Writers Famous and Obscure) on National Public Radio. The basis of their compilations was the legend that when asked to write a six-word novel, novelist Ernest Hemingway responded: “For Sale: baby shoes, never worn.” |
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How To Increase Conversions with a Homepage Interview
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| Don't settle for a brief welcome statement that offers no guidance or spark of interest. These six words can help you add some zing! |
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Making it Easy for Customers to Say "Yes". How to Make Cross-Selling Work.
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| “Would you like fries with that?”
Some say those are the six most profitable words in business. And cross-selling can indeed ramp up the profitability of your sales.
Yet at the same time, clumsy cross-selling attempts can turn-off customers in no-time and leave a sour taste that damages customer retention.
This article explores the circumstances in which cross-selling can effective - and how to make it work. |
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Secrets of a Master: Why This Headline Works
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| Secrets of a Master: Why This Headline Works
Michael Masterson shows you one small change that gives your headlines more power.
Quick Tip: How to Connect with Potential Clients through 5 Million Contacts
Will Newman explains how you can use professional networking sites to build your business.
An Exclusive Interview with Jen Stevens, Travel Industry Expert
Top travel writer and copywriter Jen Stevens shares secrets to writing better copy for travel promotions.
Eight Secrets for Reaching Your Travel Prospect
Heather Robson weighs in on how to better connect with your travel prospects. |
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Franchise your business
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| Do you run a successful business? Could it be expanded nationally via franchising? We look here at some Q & A’s you need to consider before taking action. |
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Other six words Related Articles
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Two Dirty Words…
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| It’s interesting how the meanings of certain words change over time. These two words used to represent the apex of values and ethics. Today these two words cause anxiety, disdain and divisiveness... |
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Words of Power
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| Words have power – words spoken with clear intent and emotion carry more power than just random words on a page. Many businesses try and create their business plan or marketing material by just copying what someone else has done. They take the words, shuffle them around a bit and then label it with their company name. |
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The Power of Words in Marketing
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| Words are a funny thing. You can use them to get rich but if you use them incorrectly they will make you poor. Words can be used to make peace or start a war. Words are definitely powerful. Some words work with one industry while the same ones do not work in another. The following has some important information on words relating to marketing, ad copy and conversation in sales.
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Three Little Words
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| There are three little words that have a lot to do with building trust in an organization.
At first you will think these three words actually lead to the destruction of trust, but in the hands of a great leader, these words can become the most compelling force for growing trust. The words are:
I am right.
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••••••>Avoid the Use of "Stop Words" in Your Keyword Selections
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| SEO involves the process of investigating keywords to use on your site, do not waste your time on using Stop Words in your keyword selections. Stop words are actually ignored by Google and the other search engine spiders. Stop words are small, common words that are used on every website: words like "a," "the," and "and" are the most frequently used words on the Internet and should be avoided in keywords when possible. |
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Choose Powerful Words to Get More Clients
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| Words are powerful. The right words will convince your website visitors to buy your products and services, while the wrong words will either offend them or, even worse, leave absolutely no impression on them. Learn how to choose carefully selected words that will attract the attention you desire and entice your website visitors to take action. |
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Selling on EBay - How to Increase Your Online Auction Sale on EBay
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| I have tested changing just 2 words that were deep in the text, words that made it clear I cared a great deal about making a sale. I changed them into words that were indifferent and the response went up by 180%. What were those words? |
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Ode to Words
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| Enrich your vocabulary every day by scheduling time to read. Be curious about the words you don’t understand. Become aware of the words that live inside your head by journaling. Use the power of words by adopting a mantra. Our language shapes our thinking. Our words ultimately define us. Who do you want to be? |
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Implementation vs. Execution
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| Sales leaders need to understand and appreciate that words count, and using the wrong words or using words inappropriately will lead to same results: wrong and/or inappropriate. Using the right words will help their teams achieve the desired results and improve execution. |
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What language are YOU speaking?
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| Why do salespeople speak the “language of words” when their customers are speaking the “language of numbers”? Salespeople are using words to describe their features and functions; they use words in describing their benefits. They use words in their PowerPoint presentations, proposals and collateral materials. Words everywhere! Where’s the $, %, #’s? |
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