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What’s In a Name These Days?
The name of a business is an essential marketing decision and certainly should be considered in that vein.

What Are You Really Buying?
I read with great interest the article “Burt’s Bees, Tom’s of Maine, Naked Juice: Your Favorite Brands? Take Another Look — They May Not Be What They Seem“. Andrea Whitfil does a great job unearthing how many natural and organic brands that we perceive as being produced by small companies are in reality now owned by large multinational corporations. And she’s very bothered by the deception.

Other small business products Related Articles

Victim of his own success
Small- and medium-sized businesses create products or services, they delivery those products and services; but in the current economy they can't finance the growth and either have to slow down or go out of business. They become victims of their own success.
Smart Women Are Like Harry Potter
This article is about women in small to mid-size businesses and how they should reflect on their products and services periodically. When we begin our journey as entrepreneurs, we may start our business with just a few products or services. In the beginning, you create your core product or service---your brand. As the business grows, it’s essential that you begin to dewant tosign or create other products and services that compliment your brand and that your valued customers would benefit from. J.K. Rowling has done an amazing job at creating a series with her core brand (Harry Potter) and then adding more characters and storylines that readers every where want to follow. The same applies to any successful business.

5 Small Business Opportunities That Mean Big Business
Small business doesn't have to mean small sales, a small operation or even small profits. The majority of the American workforce is comprised of small businesses, and if you're looking a small business that can play ball with the big boys, take a look at the following small business franchises.
Build Value Not Discount To Avoid Becoming A Commodity in Your Industry During Good or Bad Times
Many sales professionals to small business owners to C Level executives believe that by discounting their products or service during good or bad times that they can increase sales and maintain customer loyalty. However, what these folks are really doing is just the opposite because they have turned their products and services into a commodity.

Why Small Businesses Don't Survive
There are more than 30 million small businesses nationwide. Approximately 65 percent of small businesses are grass-root small businesses, and unfortunately don’t survive because they are not fully equipped or prepared to do business and compete in the marketplace efficiently. They have great intentions, a vision, and a big dream. Many start their business with true purpose-to help others through the use of their products or services. However, most often a new business owner believe they can run a business without a plan or strategy, not considering the unforeseen and possibilities which could influence the outcome of the business.
Reuse, Repurpose, Reduce: The Secret to Making More Money with Less Effort
Are you struggling to constantly reinvent the wheel when it comes to marketing and growing your small business? Are you so swamped with running your business you can’t even think about putting together new products? If so, then you need to start following the successful small business owner’s secret of reusing, repurposing, and reducing to get more done with less.

Guide To Buying Information Products
I often receive emails or comments from people asking about whether they should buy one of my home study courses or information products for small business owners. Or a client or Coaching Club member tells me that before they started working with me they spent a lot of money on information products but didn’t really follow through with many of them and were still struggling and it just made them feel overwhelmed and frustrated.

Hard Learned Advertising Lessons For Small Businesses
One of the most important lessons is that what works well for a big and established business doesn’t necessarily work well for a small business or startup. The inconvenient truth is products don’t sell themselves. Marketing and advertising are a necessity. But how can a small business use their advertising budgets effectively.
How to Enchant Your Customer
I love to do business with small businesses-in-store, online, for myself, for others, for pleasure, for work-it doesn’t matter to me. I love to find great products and services made by entrepreneurs who are trying to change the world. And I love to help small business owners because they aren’t flying around in corporate jets and lunching with investment bankers. American Express’s idea for Small Business Saturday is a marvelous one, and I’d like to help out by them explaining 10 ways that small businesses can enchant their customers.

The New Boomer Entrepreneur, Start-Ups and Start-Downs
Small business has changed dramatically since the new millennium. For starters, it's grown dramatically with 95% of all businesses in Canada and the United States being classified as small or medium-sized. Moreover, the distinction between micro and larger more established small and medium-sized businesses is widely accepted by most companies targeting the 'small business market' today. This means suppliers of all kinds of products and services recognize the significant differences in their respective needs and have created distinct offerings to suit the unique requirements of these separate and distinct groups.
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