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Authentic Marketing: Invest in Yourself and Your Business by Taking Your Show on the Road
The safest and most lucrative investments you can make are in yourself and in your business. In this article, we will explore this concept and one of the most lucrative ways to implement it, by developing and serving an audience of buyers.
Client Retention Tips: How to Show You Care By Staying in Touch
In order to retain clients and build a sustainable business, you must stay in touch with people in a meaningful way. In this article, we will explore how and why to stay in touch with your clients, prospects and subscribers with an email newsletter. We will also delve into other ways to stay in touch.
Launch a Coaching Business: 4 Secrets for Authenticity and Success
People often ask me how I built my successful coaching business while working a full time job. In this article I will share four key secrets to building a successful business that is authentically yours.

Authentic Marketing: How to Respond to, "What do you do?"
Instead of telling people your title when sharing what you do, focus on the change you'd like to see in the world, the pain you alleviate and the solutions you provide. Once you're clear on your mission and your message, you must connect with as many people as possible to further your movement and build your business.

Writing for Vision AND Sales
Are you among the social enterprise writers? Here are five writing tips for business leaders/authors balancing people, planet, and profit.
You Must Tell Your Story
You alone employ the life experiences that guide your skills, making your contribution literally priceless to the rest of us. We need your story–now. Bring it out with shock-and-awe evidence and soul-stirring passion. You do not have to be a world-class orator or literary master. Rather, just be clear, concise, organized.
Hate Selling? Start a Movement Instead.
When you are fired up and focused on the changes you want to see in the world, you won't even have to sell. Marketing is important, but any marketing you do must be preceded by defining the movement you want to perpetuate and the changes you want to make in the world.
Authentic Marketing: How to Set Yourself Apart from Others
A common challenge for coaches, teachers, healers and other helping professionals is differentiating themselves from others in their fields. In this article, I will explain the ways to authentically set yourself apart from your competition.
Authentic Business: Why Old Marketing Tactics Don't Work
We are in a new era of business. Things are shifting very fast. A lot of the old marketing techniques simply do not work any more. It's a hard truth for many people, but it can lead to great joy and success for business builders and their customers if they embrace it.
Building Your Coaching Business: Are You In a Practice or a Business?
Coaches often refer to their business as their 'practice,' but in this article we'll talk about why you should think bigger than that, and what the difference between a practice and a business really is.

Coaching Business Tip: Get Past Perfectionism
So many of us allow a false sense of perfectionism to stop us in our tracks when launching something new. The key is to be genuine in relating to who you're trying to serve, and learn how to tell your own unique story to reach them most powerfully.

Coaching Tips: Charge What You Deserve & Invest in Your Ongoing Growth
Two areas where many coaches struggle is in setting their rates and making the time to continue their own training. In this article we'll discuss these two critical success factors and how you can use them to grow your coaching business.

Entrepreneurial Mindset for Coaches – Pinpoint the Right Group of People to Work With
Here is some core foundational information that is important in understanding how to grow your coaching business - getting your mindset right and pinpointing the right group of people to help.

Ethical Marketing Tips: 3 Easy and Fast Ways to Help More People and Make More Money This Month
Learn some quick changes that you can do right away to attract more ideal clients into your business this month, allowing you to make more money and help more people.
Heart-Based Coaching: Three Simple Steps To Make More Money By Making A Difference
If you want to make a living by making a difference, your business has to reach people. Getting clear on your business plan can actually allow you touch hundreds and thousands of people through your work.

How to Be a Better Coach: Learn to Talk to Prospects with End Results Language
We're often guilty of using words that don't work well when explaining to people what we do as coaches, words that don't persuade them to work with us. Learn how to change your language to reach people where they are, so they understand how you can help them achieve what they want.

Law of Attraction Marketing - Attract Your Ideal Coaching Clients When You Embrace Your Inner Helping Guru
As a solo coach building your practice, reaching the right people is about discovering your gift and embracing that it is not something you do, it is not your profession or your title, it is a gift. In this article you'll learn that understanding how to share your gift authentically is the true magnet that will draw your ideal prospects to you.

Marketing Your Coaching Practice: 2 Tips to Help Build Your Business Successfully
Two of the key struggles that I see with my clients in marketing their coaching practice are that they're afraid to ask for their worth and their rate, and are stalled in their business growth because they're primarily offering just one-on-one coaching services. This article addresses the ways you can overcome these struggles in your own business.

Niche Marketing - Introducing a Different Way to Identify Who You Serve in the Marketplace
We’ve all heard how important it is to identify our "niche" or even "sub-niche" in our business. Entrepreneurs often struggle with pinpointing exactly who to serve. Let’s look at it a different way.

Relationship Marketing Tips: Essential Principles to Successfully Ask for What You Want in Your Business
Learning to ask for what you want in your business does not come naturally to most entrepreneurs. Let's discuss some key principles to help you formulate a plan for asking the right questions, to the right people, at the right time, to get the right results.

Skyrocket Your Coaching Business: Build a Business Model that Supports Your Desired Lifestyle
It takes the right support to accelerate a coaching business. A team is essential. Your time is best spent on things that only you can do, so build a team around you to do the rest, and create a lifestyle of balance.

Small Business Marketing – A Different Look at Understanding Your Niche
Do you struggle in this supposedly essential step of ‘identifying your niche’? In this article you’ll learn how to ask the right question that makes everything easier in marketing your small business, and why you don’t need a ‘niche’ after all.

Solopreneurs - Use Daily Action for Momentum and Meaning
Solopreneurs have unique challenges in keeping momentum going in their growing businesses, and that is knowing what to do each day. Taking action every day is the only thing that gets you closer to your goals, and here are some great tips to help you stay in momentum.

Starting Your Own Coaching Business – Start with Telling Your Story
Starting your own coaching business requires you to be clear about what you offer that’s unique to prospective clients. There’s no better place to start than with your own story. In this article you’ll learn what it means, “Your truth will set them free.”

The Importance of Authentic Marketing for Your Coaching Business
Building your coaching business requires that you learn how to market your services authentically in a way that's aligned with who you are. It's not enough to be qualified; you need to know how to attract the right kind of clients.

What’s Your Motivation for Marketing Your Coaching Business?
Growing your business is a long-term proposition. It takes a certain mindset to continue marketing, and without the right motivation it can become a dreaded task. Let’s talk about keeping this part of business personal and motivating for the long term.

Networking and Joint Ventures-Why to Ignore Your Competition
Too many coaches, healers and consultants get caught up comparing themselves to everyone else and worrying about their "competition". In this article, I'll explain why that is a waste of time and outline a better approach to making connections and building your business authentically.
Get Coaching Clients: A Simple Strategy to Fill Your Next Program or Event
Often times, in order to take the next step in business, you must go against what others think is right for you. Let me teach you how to overcome this obstacle and a simple strategy I use to stay on track and reach my goals while building a new program or launching a live event.
Find a Business Coach: 3 Steps to Choosing the Right One for You
When growing your business, it's important that you find support that is right for you where you are right now. I'd like to share three important criteria for finding and hiring your next business or marketing coach, teacher, or mentor so you can help more people and make more money.
Lesson #1: Succeed Through Innovation Not Exploitation
American Apparel is about much more than clothes or at least Charney hopes so. In creating the company of his dreams, Charney wanted to make sure that it stood for something, that it was selling a message along with its products. That message is that a company does not have to be exploitive in order to turn a profit.

Marketing & Mindset: 5 Essential Questions for Emerging Entrepreneurs
Where you are right now is where you have chosen to be. In planning your next steps, it is vital that you take a hard look at your mindset regarding building your business. It's no exaggeration that when I got my mind set in the right direction that clients literally started finding me.
Entrepreneur Profile: Sospeter Amenya
Sospeter Amenya of BenCro Transition Designs is a Kenyan social entrepreneur whose work mainly involves designing websites and developing custom software to help in various aspects that are aimed at creating more opportunities for the impoverished society. We at the Youth Interactive Portal for Enterprise (YIPE) recently got a chance to interview him regarding the importance of determination to venture into enterprise as well as his future aspirations.
How entrepreneurs stay motivated
After the initial excitement of the brain wave that will change the world and revolutionize society has long ended; and the entrepreneur sets to the task of actually making their vision happen, sometimes set backs or sheer fatigue sets in. Then the visionary who was once so elated over their business idea starts to view it as work.
Social Entrepreneurship
Social Entrepreneurship There is a movement across the globe today that says solutions to society's most pressing social issues cannot be left up to the government to determine. Social entrepreneurs are business owners that decide to take on the work of engaging with social problems implementing systems that offer broad-scale change.
Customer Retention Using Human Technology Not Just Digital
As humans we love technology but we still want human interaction from the businesses we buy from. This doesn't always mean live interactions it just means consumers want the business to show they care if they're happy and satisfied. Learn three simple things entrepreneurs and small businesses should be using everyday to keep their customers coming back.

The Social Entrepreneur as CEO/Business Leader
Towards the end of my corporate career almost 20 years ago there was much talk about how human resources executives would soon be the new breed of CEO’s. This hasn’t eventuated! Accountants, lawyers, and engineers still dominate CEO ranks. In many cases this means logic overrides intuition, in personal and organisational decision making, rather than the ability and willingness to find the relationship harmony point between logic and intuition. Could a change be in the air? Human resources executives will probably still not become the new breed of CEO, however my sense is that Social Entrepreneurs will.
How Business Boosts Development
The experience of the richer powers today shows that the private sector provides the base for a country's development, said Paul Martin, Prime Minister of Canada. Visitors to most developing countries see evidence of widespread entrepreneurship in bazaars and markets and of the skills possessed by local people. So why have these nations not also been able to make the same economic advances as countries in Europe and North America? One explanation he has heard, said Martin, is that indigenous business has no confidence that it will be able to overcome the various administrative barriers that dominate economic life, that property rights can be protected, or that legal systems can bring real justice. How far is this true? he asked his fellow panellists.

Makings of a world leader
On sunday as I was cruising through the channels on my analogue TV set :) I came across an interview by Riz Khan on Al Jazeera, he was interviewing Klaus Schwab the founder and executive chairman of the world economic forum and a prolific social entrepreneur. The interview had progressed but I was able to catch some key points, when asked by Riz what makes a world leader, Mr.Schwab responded with the following answer:
Starting A Movement With Your Business, Gimmick or Genuis?
Business is no longer just about selling stuff. Customers want to have meaning behind the brand. Starting a movement with your business isn’t a side thing you do to draw attention, it’s a complete shift in how you interact with your customers and what you give back to your industry & community.

Other social entrepreneur Related Articles

Social Graph - The Next Future Overused Phrase
Get ready to start hearing “Social Graph” as frequently as you hear “Web 2.0.” The construct of the Social Graph (and its friend – Social Network) has been around for a while. Now that Facebook has stolen our minds (and help us control our friends), we all are part of a social network. Or nine. Or 721 (that’s my best guess for the number of different services that have a social network that I’m a user of.)
Social Network Marketing and Social Media Marketing
Social Network Marketing Buzz Word has been around for a long time but what does it mean to use? Social Network Marketing and Social Media Marketing are the Buzz words of today that are generating a enormous number of free leads and prospects for the network marketing internet entrepreneur that is wise enough to use them. Are You using Them?
What it takes to be an Entrepreneur
What is an entrepreneur? Are you one? Do you fit the mold? The word “Entrepreneur” comes from the French word entreprendre (to undertake) + eur (-or). Thus, an entrepreneur is one who undertakes, or an undertaker. (Not in the funeral director sense.) One who undertakes to organize an enterprise. Just because you started a business or own a store doesn’t mean you’re a true entrepreneur.
Franchise system empowerment to social enterprise
By definition a social entrepreneur is keen to make a social benefit out of profitable business trading. The key aspects to successful social enterprise are to provide valuable services that are affordable, provide quality jobs in a well managed and profitable manor.
Social Networking to Turn Social Networking Into a Million Dollar Game Plan
The sheer number of contacts you can generate via online networking today should have you researching social networking marketing ideas and implementing them as soon as possible. Whether you are an individual entrepreneur, a small business owner or a business owner with a multi national determines how important it should be for you to check out social networking marketing ideas.
Serious Entrepreneurs Use Social Media To Get Leads Without Being Annoying
Every serious entrepreneur is aware of the power of Internet marketing. However, a majority of them still consider online marketing to be related to the company website, email and online ads. While these online mediums make a significant part of the internet market, there has been a revolution in the last five years in the online world that has given birth to another powerful medium - social media or social networking.
LinkedIn Facebook Twitter for Entrepreneurs
Whether you are a newcomer to Social Media, or have stuck your foot in the water; a Social Media coach discusses the relationship between the giants: Facebook, LinkedIn and Twitter, and how they can save the Entrepreneur time and money.

Responsibilities of an Entrepreneur
As an entrepreneur, it is your job to know what your responsibilities are at work and even in the society. Know what social responsibility is and how it can affect your community.
Defining the Entrepreneur
How do you define an entrepreneur? Some would say that an entrepreneur is a well financed businessperson, who launches a new business with $20M in venture capital funding. Others would say an entrepreneur is anyone with a great idea and a folding table, a cell phone, and a computer in their garage! Both descriptions might be correct, but that does not really get to the heart of the matter of what truly defines the entrepreneur. This article examines three of the key elements that truly define the true entrepreneur in todays business climate!

What IS Social Networking and why is it so beneficial for Marketers?
We now live in an age when everybody talks about Social Media and Social Networks and Social Marketing, but what IS social networking? And what makes it so attractive to home business enthusiasts and Internet Marketers? Here is the simple answer...
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