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Social media case study: Butlins
Social media agency FreshNetworks helped family holiday provider Butlins use social media to promote their family friendly holiday options and to advertise their red coat staff auditions

Social media case study: The Jimmy Choo Trainer Hunt
Social media agency FreshNetworks helped luxury shoe and accessory brand Jimmy Choo use social media to launch their new trainer collection, helping to increase sales by 33%.

Social media case study: Jimmy Choo and Project PEP
Social media agency FreshNetworks helped Jimmy Choo raise awareness and drive sales from their charitable collection Project PEP.

Social media case study: TM Lewin
UK Business dress outfitters TM Lewin asked social media agency FreshNetworks to help them use social media to engage customers online more effectively.

Social media case study: Vets Now
Social media agency FreshNetworks helped out-of-hours vets service Vets Now use social media to engage their stakeholders.

Social media case study: Vitabiotics
Social media agency FreshNetworks has helped Vitabiotics drive innovation through social media.

Other social media case study Related Articles

Succumbing to EVIL Shortcut-ish Temptations and Forgetting the “Social” In Social Media
Social media is turning marketing and public relations upside down. The rules of the game are changing and shifting, and amidst all of this wonderful, innovation-driven chaos, many get into social media without keeping a focus on the “social” in social media. How many times have you gotten onboard a social media website, went on an “adding friends” wild spree, starting sending links to these new so-called friends and wished for the best? I don’t know about you but I’ve had several attempts with different social media sites. Many failed, and some succeeded.

Increase Sales with Case Studies
Case studies are an excellent way to profile your target customers while demonstrating how you solved their specific business challenge. They are often used by Sales to illustrate how an organization has helped clients in a similar industry, size, or other relevant demographic. Use our downloadable Case Study Template to save time & effort with building an effective case study that can help you win more new business.

Developing a Social Media Presence on Facebook - Is It for Your Nonprofit Organization?
Today, there is quite a bit of buzz about social media, what it is, and whether or not you should develop a social media presence. And, you have probably heard about a variety of social media sites, such as MySpace, Linked In, Twitter, and Facebook. Because the number of social media sites can be overwhelming, this article's focus is on using Facebook, as a tool in your social media campaign.

Using Social Media As A Way To Advertise
Some people want to use social media as a way to advise. It is often more inexpensive to use social media then the paper advertising. It saves on trees too. When you use the social media websites, first you want to get peoples trust and build a relationship.

It's All About Social Media Do's And Don'ts
As business moves forward so does advertising. Before you could send out newsletters or email to talk to customers. Now it's all about social media. Businesses are actually engaging with customers. Talking to them and responding with them by social media. This can be confusing or even exciting at times. But there's no escaping it. With facebook at more than 400 million users and keeps going higher, social media is a must have. Businesses have to go where the customers are. Here are a few do and don't when it comes to social media:

Social Media Gains Momentum for B2B Marketers
According to a recent Business.com study, • B2B marketers most often turn to social media for Web site traffic (77%) lead generation (67%) and improved search results (57%) • B2B marketers using specific metrics are seeing positive impact in the form of search optimization • Significant differences exist seen a positive impact in their social-to-search usage between those who have seen a positive impact in their social media efforts on search (The Best) and those who are not measuring, (The Rest). • The Best use social media techniques to enhance their paid search marketing efforts 67% more often than The Rest • 74% of marketers in The Best have seen an increase in Web site traffic since the inception of their social media program

Is Old Media Relevant?
Is Old Media still relevant in today’s social media world in terms of getting publicity that helps you make sales? You bet. While it is great to get mentioned on blogs and social media sites, Old Media or Mainstream Media is still the place to be to get results. Here are 5 reasons to include Old Media in your publicity and marketing campaigns:

2 Take-Aways from a MarketingSherpa Case Study
Centerbeam, a company that delivers technology infrastructure support for mid-sized businesses, was the subject of a case study by MarketingSherpa recently. You can read the case study at Lead Generation: How ignoring 16,896 companies helped improve Sales-Marketing alignment. We wish to share our thoughts on this case study with our fans.

Social Media in the Workforce...Enhancement or Interruption?
Blogging, LinkedIn, Facebook, Twitter. These are various forms of social media that have infiltrated lives across the globe and have also entered many organizations’ workspaces. This technology is changing the way workers interact with each other. As great as a gift social media has been for some organizations, there is also criticism over its usage. In light of the pros and cons of social media, organizations worldwide have to decide whether social media will hinder or support their organizational cultures.

Social Media and PR Firms: The Cost of Expertise
Developing a strategic social media program that will build a business involves costs and expertise. Social media is typically deemed as “earned” media, but that’s a long-term goal. Managing a social media program is time intensive and can be expensive; there are lots of hard costs involved. Social media encompasses creative, media, technology and public relations. Most all PR agencies are deep-seated in social media. Will they take completely take over the discipline? There are few true full-service social media firms, and they have an advantage.

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