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The Truth About Technology
You’re aware, as all guerrillas are, of how technology can strengthen your marketing. You’ve also got to be aware of its limitations and of the new advancements that are taking place at breakneck speed. Don’t let those advancements overwhelm you. Very little becomes obsolete, but nearly everything becomes improved.

Other solid science Related Articles

Science Daily Week: Which is more effective: bonuses or raises?
I recently learned about Science Daily. It is a treasure chest of interesting studies that has implications on business practices. I’ve collected so much material from it that this is going to be “Science Daily Week” in my blog.

Get & Be Happy! The Art and Science of Happiness!
I am blessed to be part of a creative community dedicated to the art and science of happiness. If you're raising an eyebrow that happiness is now a science worthy of our attention...hmm...consider the following research and statistics. After you look at the hard facts, we will give you 5 simple soft touches to get and be happy.

How the Mind Works: Understanding Your Mental Software
The complexities of the mind have left thinkers, scholars and philosophers baffled for a millennia. For the past two hundred years the field of psychology has sought to understand why we are the way we are but reviled little as to how the mind works. The latest advances in psychology, cognitive science and neuro science have lead to new models and a whole new science of mind has emerged. We now know more than ever before about how the mind works. And when you know how the mind works, changing it becomes easy.

Smart Women Entrepreneurs, Solids, and Fluids
This article is about getting a foundation in place that has both a solid and fluid plan. Entrepreneurs need to be both solid and fluid in their decision making. A solid foundation is really important while we need to be fluid or flexible in our thinking in order for the business to grow and flourish.

The Science of Selling - Rules versus Data
Regular readers know that I like to talk about the science of selling. I don't mean the science of the sales process, strategy and tactics, as much as the science of research, data and proof. There is a science to selling but a more appropriate name for it would be the rules of selling. In Baseball, the rules dictate what you do, when you do it and how it should be done. In Selling, the rules accomplish the same thing.

Marketing - Art or Science?
Is marketing an art or a science? The answer is yes. Marketing is both - an art and a science. Enjoy this point and counter point about the art and science of marketing. Use the strengths of both arguments to better understand and improve your marketing.

Sales Recruiting - How Long Can You Retain The New Salesperson?
Back in April, I posted an article that was actually my third in a series on Sales Longevity - the science of predicting sales turnover. In that article I provided a link to my latest White Paper on the subject and suggested that this new science would someday become a new feature in our already cutting edge Sales Candidate Assessments. Well, that day is upon us.

Monetary Police is Science, Everything Else is Stamp-Collecting
This new Eric Leeper paper seems delusional in arguing that monetary policy is science, while fiscal policy is stamp-collecting, but I maybe I'm just being crotchety. The piece also comes up with the new-to-me argument that monetary policy would be even better science if it weren't for fiscal policy mucking things up.

A Perfect Cure? Why Canadian Business Equipment Finance And Asset Finance Via Leasing Create A Tipping Point For Success
Information on how business equipment finance via a solid asset financing and leasing strategy can strengthen your firms asset base and provide solid working capital and cash flow relief .

Mad Science Franchise Highlight
Are you mad about science? Do you love exploring different scientific museums? Or maybe you love to teach and share your scientific knowledge with little ones. No matter whether you are a rocket scientist or just someone who loves to learn, opening a Mad Science franchise is something that will keep you brain working day after day.

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