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THE POWER OF THE MARKETING PYRAMID
By John Doerr “All animals are equal but some animals are more equal than others.” - George Orwell, Animal Farm 1956 Imagine this scenario: you are at a professional services firm that has just come off a fairly good year of growing revenue and profits. You want to continue this growth going into the coming year and have decided you are finally going to take some of these profits and invest in marketing. You have accumulated a list of 1,000 clients, former clients, and prospects to target. Everyone turns to you and asks, “Well, how are we going to invest our hard-earned profits?”

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Silence is NOT Golden
You must speak up in order to get what you deserve - an equal pay for equal work.
THE POWER OF THE MARKETING PYRAMID
By John Doerr “All animals are equal but some animals are more equal than others.” - George Orwell, Animal Farm 1956 Imagine this scenario: you are at a professional services firm that has just come off a fairly good year of growing revenue and profits. You want to continue this growth going into the coming year and have decided you are finally going to take some of these profits and invest in marketing. You have accumulated a list of 1,000 clients, former clients, and prospects to target. Everyone turns to you and asks, “Well, how are we going to invest our hard-earned profits?”

It’s a Jungle Out There
Some days you’ll encounter more difficult customers than there are animals in the jungle. See if you recognize some of these creatures.
6 Great Small Business Opportunities For The Animal Lover
If you're an animal lover, consider that you could make a great deal of money by using your love of animals in a new pet franchise. These businesses range from your typical pet store, to on-site food delivery and dog waste removal, but no matter which one you choose you'll work with animals and join this multi-billion dollar industry which is still growing.
Understanding Double Entry Accounting
Sir Isaac Newton's third Law of Motion, the law of reciprocal actions, states that for every action there is an equal and opposite reaction. The same can be said for accounting. For every financial transaction, there are two sides. There is a debit side and a credit side. For every transaction, these sides must be equal for your books to balance.
Information Highway Roadkill!
Don't Become Part of the Information Highway Road Kill. Road kill refers to the animals that have been struck by a motor vehicle and killed. You can rarely go on the highway without seeing roadkill. The animals are in the wrong place at the wrong time and fast moving motor vehicles can't always avoid hitting these unfortunate animals. The Internet is often been referred to as the information highway and it has its own version of roadkill. There are no motor vehicles on the information highway but there definitely is a lot of roadkill! The information highway is strewn with defeated and broken entrepreneurs.
Theory of Constraints + Lean + Six Sigma = Ultimate Improvement Cycle
What caught my interest in Bob's book The Ultimate Improvement Cycle is that recently there has been an added push from TOC disciples to bring TOC on an equal playing field as Lean and Six Sigma. I find it interesting because bottlenecks and constraints are an integral part of Lean and Six Sigma training but TOC has never seemed to be on an equal platform.
Career Stock Raising
All requests are not equal; all customers or clients are not equal; all to-do-list tasks are not equal; all work responsibilities are not equal. You can do fifty things today and get little, if any, return on your personal investment for having done them. Or you can do one or two things which have a large return.

Life/work balance is nonsense
I hear a lot of talk about life/work balance and I think most of it is nonsense. The word balance for me implies equal. I prefer the word harmony, therefore life/work harmony. My personal and business life are not equal or in balance and are never likely to be. They are in harmony with one another, that is, they work together like a symphony, two sides of the same coin.
Here’s A Smelly Subject
There are really only a few common causes of bad odors. It can be from a human or animal source or often it is fungal. Today, I want to address when it is caused by animals or people who act like animals. The worst has to be a bladder control problem from a cat. However, male animals tend to mark their territory by spraying vertical objects like walls and furniture. Most wall substrates are porous and will soak up the urine and retain all the odors just to dispense it over time. Wood floors are also highly absorbent and will act like a wick to all liquids. Funny enough, most folks figure that if it’s dry, it’s gone. WRONG! Those odors are there to stay and will come back to haunt the unwary buyer. Don’t let that be you.
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