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Lesson #2: Give Your Marketing a Mass Appeal
“Advertising and promotion alone will not sustain a bad product or a product that is not right for the times,” Morita once said. That, however, did not stop Morita from creating successful marketing campaigns that would help transform Sony from a local Japanese shop into a multinational corporate giant.

How to Tell a Joke is a Business Skill
If you want to discover the career element to success, learn how to organize a funny joke. Don't stop until you can automatically 1-2-3 put together a joke that draws a smile. It will make you money all your life.
My Aha! Experience
What is the turning point of your life?

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