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THE TOO SALESY PARADOX WHY PROFESSIONAL SERVICE PROVIDERS CANT SELL AND WHAT TO DO ABOUT IT
By John Doerr The distress is obvious. The complaints are frequent. The clear disdain for the activity is surprisingly unfiltered. What are we talking about? Selling, or more specifically, selling professional services. In conversation after conversation as I work with clients, conduct seminars, or network with my professional colleagues, I hear the same comments: Selling conflicts with my values as a professional. Selling gets in the way of building strong relationships. You have to have it in your genes - like a used car salesman. I don't sell professional services - I work with my clients to create the best solutions. People won't respect me as a professional if I am selling to them. I can't sell to them. What will they think of me? It (selling) is not what we do around here.

Other sophisticated buyers Related Articles

Sales a Strategic Boardroom Issue
Long the corporate stepchild, sales has largely been ignored by academics and many executives. However in increasingly competitive markets and increasingly sophisticated buyers a top notch sales force is no longer a nice to have but a must have. Farsighted executives are taking an increasingly critical look at their sales forces and asking searching questions about the ROI they are receiving from this significant investment.

This is a Sales Emergency & You Can Win
Yes, there is a sales emergency occurring right now all over the world. Buyers are holding on to their purses like their first born child. It would be easier to get Fort Knox to open the door for you than to get buyers to agree to a purchase.

As the Banks are tightening lending, Seller financing may be a great option to finance a business acquisition.
Since the start of the financial crisis last year, banks have stopped extending credit for virtually any loans including SBA type loans. It is very difficult for business buyers to get approved for financing, even buyers who have excellent credit, money down and collateral, which are the three major requirements. Of course this environment won’t last, but in the mean time there is a solution for both buyers and sellers and that is Seller Financing.
Mars and Venus Part I. Sales people are from Mars, Buyers are from Venus - Introduction
Many of you are probably familiar with John Gray's famous relationship book, "Men are from Mars, Women are from Venus". In his book, he talks about how to overcome the different way men and women think and indeed often act. Buyers and sellers also have different viewpoints, and not knowing how your audience makes decisions can be disastrous. This series of articles, will take you inside the mind of buyers, to help you fulfil their needs, to create successful commercial relationships. Buyers, like sales people, are also focused on WIIFM, What's in it for me.

Be The GPS For Your Buyer
Buyers have two identifiable responsibilities: * maneuver through their internal, behind-the-scenes buy-in issues to ensure a trouble-free change process, and * choose a solution that will address their stakeholder's criteria for systems excellence while maintaining the integrity of the system. Sales addresses one of these jobs, but not the other. In fact, we've never been taught the skills to help with the off-line issues buyers address: as per the explanations and skills offered in my new book Dirty Little Secrets, helping buyers maneuver through their off-line buy-in issues requires a wholly different skill set.
Want to UP Your Bottom Line Quickly in Today’s New Economy of Buyers?
Sales Are Flat-Lined, Buyers are Slow to Buy, Sales Cycles Are Too Long, Lost Control of the Sale Process, Bottom Line is Behind Projections… If this is true, you must appreciate that sales revenue is the life line to your bottom line. Without buyers, there are no sales. Without sales, there are no revenues. The world revolves around sales, but more importantly, it now needs to revolve around buyers. Buyers are everywhere. What are you doing to help them buy?

Selling on eBay: 5 Ways to Keep Your Product Line Fresh and Profitable
Selling successfully online is not a matter of luck. To be successful, you must sell what buyers are buying. Buyers are always looking for something new. Use this strategy to keep your inventory fresh, and increase your changes of online success.
Feature/Benefit Selling Does Not Replace Effective Questioning
Executive Summary: Buyers are only concerned about product features that are relevant to their needs. Sales reps that focus on creating alignment with buyers, and avoid using a ‘feature dump’ as their primary means to sell, will connect with buyers. This is accomplished when reps focus on the unique capabilities of their product as the best means by which to improve the buyer’s current situation.
The importance of choosing the right buyer when selling your business
Although it may seems as a heavy task, finding the perfect buyer for your business is actually very easy. If you know what you are doing and where to search for those buyers, that is. For everybody who works as a professional business broker like we do the number of the potential perfect buyers for your business is simply amazing. Potential business buyers that would be perfect for buying your business are all around us and we find them for folks just like you every single week. Now, keep in mind, this is not a sales pitch, but just an explanation of the benefits of working with a quality business brokerage firm who wants the best for both the buyer and the seller.
The Nine Types of Art Buyers
Personalities, fascinating stuff. Art buyers are perhaps the most unique of buyers. Art buyers are exciting people who want the best for themselves. Understand them and you will win them over. Pay no attention to their uniqueness and you could lose your sales. Everyone, especially art buyers, wants to be understood.
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