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Strangling the Internet: Why Spam Matters and What It Costs
More than 70% of all e-mails are spam - that's 53.8 trillion per year! Spam is projected to cost $130 billion worldwide in 2009. The major cost to individual businesses is lost productivity through employees' time spent reviewing spam or searching for lost e-mails. This article looks at the cost of spam to businesses and reports that quarantining suspected spam costs 62% less than aggressive deleting policies. This topic is the third in our 2009 whitepaper series: "Making every IT dollar count!" The full whitepapers are available on our website.

Other spam stats Related Articles

Are You Doing E-Mail Marketing? Legally?
Michael D. Jenkins, CPA & Attorney, sets out the ground rules for what you can and cannot do, legally, if you are using e-mail to market your products or services. The article gives precise guidelines for what you must do if sending out SPAM, in order to comply with the federal Can-SPAM legislation of 2004, and also briefly covers Euro Zone restrictions on SPAM. (Excerpted from Mr. Jenkins 2007 edition of Starting and Operating a Business in California (e-book, published by Ronin Software).
Spam is a Threat Block It
Many underestimate the threat that spam can create for a business. Aside from annoying junk mail that dramatically cuts down on a business’ efficiency and bandwidth, spam can pose serious security risks. Viruses and phishing links that are carried through spam have been known to all but destroy many companies. For your business, not blocking spam may be a costly decision.

Email With Integrity - Reaching for Inboxes in a World of Spam
This paper outlines the following information: Table of Contents: * Introduction * Defining Spam * How Spam Affects your Earnings * Double Opt-In Versus Single Opt-In * Why Double Opt-In Is The Right Choice * Common Questions About Spam * Maximizing Email Deliverability This paper is designed for a quick over view and understanding of the issue as a individual sending email as part of your business process.
Strangling the Internet: Why Spam Matters and What It Costs
More than 70% of all e-mails are spam - that's 53.8 trillion per year! Spam is projected to cost $130 billion worldwide in 2009. The major cost to individual businesses is lost productivity through employees' time spent reviewing spam or searching for lost e-mails. This article looks at the cost of spam to businesses and reports that quarantining suspected spam costs 62% less than aggressive deleting policies. This topic is the third in our 2009 whitepaper series: "Making every IT dollar count!" The full whitepapers are available on our website.
Confessions of a REFORMED Twitter Spammer
I HATE spam just as much as you do I promise! I already receive over 100 legitimate emails each day and if you were to add the amount of spam messages I get I’d say the number would be closer to 1,000. Thank God for spam filters! If you couple this hatred with the fact that I wholeheartedly believe in working hard to attract highly targeted visitors to your website and not simply build traffic simply for the sake of building traffic, you may find it difficult to believe how I fell into the trap … that is unless you’ve fallen in the trap as well.
Don’t Be A Twammer
I hate spam. Over the years I’ve been an investor in a number of companies that address the spam problem, including Postini and Return Path. I’ve also been involved in lots of other companies in the email ecosystem and spam has always been something I’ve paid close attention to.
Email Spam, Forum Spam, and General Online Conduct
E-mail spam is the most common form of internet spamming. It involves sending unsolicited commercial messages to many recipients. Unlike legitimate commercial e-mail, spam is generally sent without the explicit permission of the recipients, and frequently contains various tricks to bypass e-mail filtering. The most dedicated spammers are often those making a great deal of money, or engaged in illegal or immoral activities, such as pornography, online casinos, and internet scams. Due to the negative image caused by marketing with SPAM, it is very important not to engage in the activities of Bulk Messaging and other SPAM-like activities, like falsifying an internet identity to promote a product or service.

Are you watching your Article marketing stats?
On many article submission websites you have the ability to watch your article marketing stats. These stats tell you things like views, comments, and maybe a “thumbs up” for a great job. Unfortunately many people just throw an article together, submit it online and forget about it. I would like to educate you on a few thoughts that I have on article marketing and why you would want to watch your stats.
Spam: You probably hate it but can you define it?
So many of us, even those involved in online marketing and email marketing find ourselves tongue tied when asked to describe what spam is.If you don't know what spam looks like, how do you know you aren't a spammer? After reading this short article you will not only hate spam, you should be able to define it too.

The PR Power of Statistics and Numbers
People love statistics and so do the media. Statistics (percentages and numbers) seem real, whether they are or not. Stats are great to offer to producers, writers, editors, bloggers & media outlets. It gives them a hook, something to work with. They can use your stats and then your quotes to come up with interesting, off beat and fun sound-bites, articles, and segments. Using statistics in your pitches is an excellent way to give an editor or producer a good media hook, and garner media coverage for you and your company.

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