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Markus Frind and Plenty of Fish - A Case Study in Effective Sales and Marketing Strategy
A couple weeks ago, I read one of the most compelling articles on a growing business that I have read in years. In his article entitled, "And the Money Comes Rolling In", Inc. Magazine writer Max Chafkin talks about Markus Frind's strategies for growing his personal dating website, Plenty Of Fish. Frind's idea was to build a basic user-content-driven website and pay for it with ads. He started from scratch and built out a minimalist site by anyone's standards (look at it now and there still isn't anything too impressive - distorted personal pictures and a heart favicon). But the idea resonated with thousands of people who were paying for a dating service and looking for a free alternative. He is now clearing $5 million a year after taxes. He has a handful of staff members and a nice, but mostly unfurnished, office in Vancouver.

Other staff increase Related Articles

Stellar Supervision Enhances Company Productivity
Looking for a framework to use to provide stellar supervision for each of your staff members? Proactive, collaborative supervision is a key to enhancing each staff member's competencies, commitment and optimum personal productivity. It enhances staff loyalty and reduces turnover because staff members feel their career success is a top priority of their leader. Read on to discover the things you can do to help your staff members excel.
10 SIMPLE (but not easy) STEPS TO TURNING A COMPANY AROUND
ten simple steps that can help turn your company around and increase productivity of your staff
Helpful Tips For Training New Staff Members
When you hire staff, your intention is to retain them. Providing them with the appropriate training will decrease their learning curve and increase their chance for success. This article provides some helpful tips for orienting and training new staff members.

What Are You Like at Growing People?
Too many managers are still using 20th century traditions for 21st century staff development. The result? Rapid staff turnover, excessive absenteeism and staff conflicts. We need new ways to look at old problems. People are a part of nature, so what can we learn from growing plants?
2010; Getting Past 2009 and Working Smarter Going Forward
How do we focus on growth and revenue in a way that will allow organizations to increase and decrease staff levels in a socially conscious and fiscally responsible way? Even if you have no staff now - your goal is to grow your business and make it a viable, prosperous business. That means that we have a responsibility to consider the impact of our people decisions to hire or not - to terminate or not, etc. People give us their best and then in a downturn, sometimes find themselves on the street with mouths to feed and mortgages to pay. Somehow we must prepare them to take care of themselves while remaining committed to the organization's goals.
Coaching Careless Staff
Managing careless staff can be very frustrating for both the manager and the team particularly if the staff member appears not to care about how their performance is affecting others. Here is how you can use a coaching approach to get staff to focus on fixing the problem themselves.
Coaching Passive/Aggressive staff
If you have staff on your team who aren't responding to you it may be because they are getting some benefit from it. These staff are often called Passive Aggressive staff. They may seem quiet perhaps sullen but they can be quite manipulative and quietly aggressive in getting their own way. Here's how a coach might handle them.

Increase Employee Engagement and Shift the Curve in Your Favor
Research suggests that only 11% of the workforce is actively engaged managers must play an active role in trying to increase employee engagement. The impact to productivity and retention depends on. The success of your business depends on it as well. This article suggest 3 steps to increase employee engagement for your staff.
The Significance of Your Company Culture
Company culture is the spirit, attitude and character of its people put together. Although products or services are the backbone of business, the working culture of staff and its management matter. A happy staff is a productive staff.
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