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standard pitch Tagged Articles
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A Consultative Approach
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| If a sales person pitches a prospect too early in the sales process and has not taken the time to fully appreciate that prospect’s requirements, they are likely to encounter much more resistance in comparison to a sales person who has first sought to identify and agree the prospect’s requirements prior to presenting their proposals.
In the current competitive climate where the role of sales people is becoming even more demanding, organisations that adopt a consultative approach are more successful.
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How to Make Your Cold Calling Problem-Focused
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| We rarely think about our prospect’s problems when we cold call. It’s just easier to focus on our product or service. Naturally, it’s really tempting to make cold calling all about us and what we have to offer, rather than about the other person. |
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Other standard pitch Related Articles
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Top 7 Tips in How to Pitch and Catch Business Referrals
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| Business referrals are much like the game of baseball where you pitch and catch. These 7 tips may help you pitch and catch more referrals to increase sales. |
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Want to Be A PR Success story? Think Like the Media
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| Want to be interviewed by Oprah, CNN, People, Time, the New York Times and other media outlets? Don’t pitch what you think is interesting. Create, develop and pitch stories that meet the media’s needs. Put yourself in the place of the various editors and producers. Discover what it is they need and pitch those stories. |
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Executives and Elevators Perfecting That Pitch
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| If you’re an executive, you probably already know the value of a powerful ‘elevator pitch’; that thirty second dazzling display of verbal brilliance designed to deftly sum up your position, your product, your qualifications or your company. Y
But how do you keep your pitch fresh and focused. What do you leave out? What do you highlight? Here are some tips about perfecting that business pitch. |
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When to Pitch Reporters & Producers
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| When is the best time to pitch reporters or producers? Should you pitch your story idea in the morning, afternoon, or after the reporter files his story? There are better times to pitch your story idea which can be the difference between a successful or failed PR strategy. |
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Pitch the Story, Not Your Book
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| Pitch your book and you have a certain number of stories and media hooks. Pitch yourself, your life experiences, your anecdotal stories and your book and you’ve suddenly broadened the bulls eye… |
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How To Pitch Angel Investors And Venture Capitalists
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| I hear from a great deal of my clients that they're looking for the secret to the, "best pitch to investors." To me, this always sounds like looking for the secret to, "the best pitch to ask someone to prom." There is no perfect method. There is no secret. At the end of the day, all you can do is show up and do your best. There are, however, things you should remember to do and things you should definitely avoid. |
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When those old guys say stuff, you should listen!
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| As I was struggling to get started, I remembered what my first Lean teacher told me: Start with 5S so that you don't spend your time on anything wasteful and then do Standard Work. Most people know what 5S is but Standard work may confuse a few. |
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Pitch More Faster Read Versus Listen
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| As part of our Do More Faster book tour, we’ve been having a pitch session each day called “Pitch More Faster.” During the hour, we hear four pitches that are five minute each and give direct feedback / suggestions on the pitch itself (not the content or the business, but the pitch.) |
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How to Write an Elevator Pitch
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| An elevator pitch is just what it sounds like, if you stepped on to an elevator with a potential investor and new that you had 7 floors before he got off, what would you tell him about your business? Here are a few guidelines as you create your elevator pitch. |
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Freebie Marketing Case Study - Standard Oil In China
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| The case of Standard Oil in China is an interesting one, particularly from the perspective of freebie marketing. Standard Oil had a monopoly in the American market, and was looking to expand its business by branching out into the Chinese market. Standard Oil's owner, John D. Rockefeller, along with other executives from the company, decided to give away eight million kerosene lamps for free or reduced prices. By doing so, they in essence created a market for their oil in China. The company most certainly lost money at the outset by giving lamps away for free or for less than they were worth, but they more than made up for the lost revenue once Chinese customers began purchasing oil for these lamps from Standard Oil. China went on to become Standard Oil's largest market in Asia.
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