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How do we effectively measure SOA pay off? (Network Member Question)
Member Question: How do we effectively measure SOA pay off?? Some benefits, such as improved customer service, might be difficult to quantify. But others, like increased productivity and cost savings, should be measured. Any idea’s on how?? Question Submitted By: Anoop Kumar Development Manager of Enterprise Services (SOA) Group Harrah's Operating Company, Inc. Memphis

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Clearing Up The Myths About Strategic Thinking and Planning
I continue to be amazed at the amount of misinformation and the number of myths that exist about strategic thinking and planning. During my entire career, I have heard business owners, senior executives and not-for-profit board members and executive directors utter “mythical” statements about strategic thinking and planning. And I have observed that these same people truly believe that these myths are reality. My purpose in writing this article is to share what I believe are the 5 biggest myths and also provide some insights into what I believe are the 5 biggest “realities” of strategic thinking and planning.

The Value and Benefits of Strategic Thinking
Strategic thinking plays an enormous role in professional work and is part of the branding of my multi-disciplinary consultancy. ”A Strategic Thinking Consultancy” appears directly underneath the logo for The Renaissance Group ™ and my newsletter name is “Glenn’s Guiding Lines Thoughts From Your Strategic Thinking Coach.” It is a reality in business today that strategic thinking and the execution of strategic planning are some of the most difficult tasks for business leaders. Although it is easier to be tactical or task oriented, the business leader must be strategic or risk becoming very shortsighted. Therefore a clear understanding of the value and the benefits of strategic thinking are very important. Here are lists of my thoughts on the value and the benefit of strategic thinking.

“Your Strategic Thinking Coach’s List of Ten Key Components of Effective Strategic Alliances”
A strategic alliance is a partnership, a collaborative agreement and/or a relationship between two or more companies or organizations formed to pursue a set of agreed upon goals while remaining independent companies or organizations. Strategic alliances exist in a variety of shapes and sizes and include a wide range of scopes of cooperation levels. Strategic alliances usually are most effective when the entities involved have complementary strengths. What makes a strategic alliance effective? What are the key components of effective strategic alliances? Your Strategic Thinking Coach researched this and came up with ten (10) key components of effective strategic alliances. Here is my list of ten (10) key components of an effective strategic alliance.
“The Top Ten Reasons Strategic Planning Meetings Fail, According To Your Strategic Thinking Business Coach”
Strategic planning is an awesome and powerful process that sometimes gets a bad rap because of some bad experiences people have had when engaging in some form of strategic planning meetings. Many times the combination of personal agendas, absence of open minds, and preconceived judgments about the strategic planning process can turn strategic planning meetings into real disasters. And frankly, there are many reasons why so many strategic planning meetings are unsuccessful. Your Strategic Thinking Business Coach has developed a list of the top 10 reasons why strategic planning meetings fail. And the Top 10 Reasons are:
“Insights To Become More Client-Focused, According To Your Strategic Thinking Business Coach”
We hear many companies and individuals claim that they are client-focused. And we hear that clients will leave if we do not focus on their needs and if we are not providing better services and products than others. If we pause for a moment and think about this, could it be that the client-focused concept we often hear about is almost always about the benefits to the provider of the services and products? Do you really want to serve our clients with the best service for their benefit or for your benefit? Let’s look at his with the aid of some strategic thinking. Here are ten (10) insights from Your Strategic Thinking Business Coach to assist you in becoming more client-focused, based upon the definitions above.

Major Characteristics of A Strategic Thinker, According To Your Strategic Thinking Coach
Let’s begin with a definition of strategic thinking so we are all on the same page before reading the article. Strategic thinking is the way people think about, assess, view and create the future for themselves and others. It is much more than responding and reacting to both day-to-day and long-term problems, opportunities and new realities. It is proactive, not reactive and focuses on creating a better future and adding value. Strategic thinking always involves change and imagining the results we can achieve in the future. So what makes a strategic thinker? What are some of the major characteristics of a strategic thinker? Here are eight (8) major characteristics of strategic thinkers from my perspective as a strategic thinking business coach.

Observations of Changing Paradigms In The Workforce From Your Strategic Thinking Business Coach
Your Strategic Thinking Business Coach is constantly seeking information on new trends, new technology, new insights and new paradigms to share with clients, prospects, friends, colleagues and others. The dynamics of our workplace today is truly astounding. We look at the face of our workforce and see four generations in the workplace. And each generation has different characteristics that present strategic information on how they work, how they communicate, how they think, how they define their values system, and so on. Recently I read an article in one of my colleague’s, Dr. Ira Wolf's weekly newsletters, "The Total View Newsletter" that attracted my attention. ra was looking at the workforce in 2010 and listing the changing career paradigms we can anticipate to take place. Here is the list of paradigm shifts.
Critical Skills Needed To Be A Strategic Thinker, According To Your Strategic Thinking Business Coach
Strategic thinking is a process that defines the manner in which people think about, assess, view, and create the future for themselves and others. Strategic thinking is an extremely effective and valuable tool. One can apply strategic thinking to arrive at decisions that can be related to your work or personal life. Strategic thinking involves developing an entire set of critical skills. What are those critical skills? Your Strategic Thinking Business Coach offers the following list of critical skills that the best strategic thinkers possess and use every day.

The Genesis of Strategic Marketing-Tier II Marketing (Part I)
Where organizations engaging in Tier I marketing are tactically driven, Tier II marketing is driven by strategic goals and insights. The strategy drives the tactics.

The state of lead generation today with Jim Dickie of CSO Insights
Jim Dickie, Managing Partner of CSO Insights sat down with the Fearless Competitor to share insights and takeaways from their recent Lead Generation Optimization study in which they surveyed 525 companies. The data was shocking. Let me summarize it for you here.
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