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Is ‘win at all cost’ the no 1 quality for great leaders
An interesting development in the Porsche vs Volkswagen drama has been the recent resignation of it’s CEO of 17 years, Wendelin Wiedeking. It could also be that Wiedeking was made to leave. It was a very sudden decision.
The Importance of Mentors
"Foreknowledge cannot be elicited from ghosts and spirits; it cannot be inferred from comparison of previous events, or from the calculations of the heavens, but must be obtained from people who have knowledge of the enemy's situation." Sun Tzu.

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24 Days: How Two Wall Street Journal Reporters Uncovered the Lies that Destroyed Faith in Corporate America
Book Review -- 24 Days: How Two Wall Street Journal Reporters Uncovered the Lies that Destroyed Faith in Corporate America – Rebecca Smith, John R. Emshwiller; Harper Business Division of Harper Collins Publishers, 10 East 53rd Street, NY 10022, www.harpercollins.com/imprints/harper_business; Aug 2003; 390 pps, $25.95
List the Basics for Making Any Sale
There is a Ford Mustang for sale down the street. I've driven by it several times. It's a 1966 . . . or maybe a 1967. Every once in a while I stop in the middle of the street next to the car and look at the sign. All it says is "For Sale: $4000 obo" and the phone number. This tells me very little of what I need to know about the vehicle. It gives me no reason to call. No matter what you are trying to sell, and everyone is selling something, you need to provide the basics of your product or service.

Lesson #5: Do Not Waste Time Marketing Outside Your Target Audience
“If you take four street corners, and on one they are playing baseball, on another they are playing basketball and on the other, street hockey,” says White. “On the fourth corner, a fight breaks out. Where does the crowd go? They all go to the fight.”

Message from the Meltdown
In the wake of our financial mess, people from Wall Street to Capital Hill to Main Street are asking: What happened? With the help of 60's parody songster Alan Sherman, CBS's 60 Minutes and some self evaluation, I share a different perspective with a lesson you can apply. What personal development insight can we gain from this mess?
Lesson #1: “I learned to make people love me to get my message across.”
As a boxer, Foreman was known as a mean and ruthless fighter. He fought with fury rather than grace; he stormed around the ring with rage while his opponents danced around him. He even showed up to fight Muhammad Ali with a fierce German Shepherd at his side. It was not so much a persona as his actual personality. He was unpopular both in the ring and out, and unless he was willing to make some changes, Foreman knew that nobody would want to listen to him talk, let along buy anything from him.

Flawless Execution: Bridging the Continuous Improvement Gap
Lean and Six Sigma, while effective business tools, possess certain gaps that lead to reductions in ROI; Flawless Execution, a simple, scalable continuous improvement process taught to fighter pilots in the world of military aviation, bridges the gaps found between the two, while encouraging development and promoting leadership and team building strategies to get the job done right.
How to Stop Knee Jerk Spending
If I was out street shopping and saw something new that was on special offer, I would buy it immediately with my credit card. If I was out street shopping and saw something new that was on special offer, I would be boring and totally ignore it. If I was out street shopping and saw something new that was on special offer, I would buy it later in the week with cash.

Commercial real estate lenders optimistic in 2010
Commercial real estate lenders talked about the coming year and reflect on the past year at the annual Mortgage Bankers Association Convention in Las Vegas. Most conversations about 2009 were brief, and not very uplifting, but the outlook for 2010 was extremely optimistic. Money from Wall Street to Main Street is piling up and poised for investment.
Five Leadership Secrets of an Aviator
A former fighter pilots suggests five lessons from aviation that link directly to leadership.
Taking Your Business' Marketing In Your Own Hands – and Winning
At a time when Washington and Wall Street seem to have little or no connection with Main Street Wall Street seems to do fine no matter how much of the rest of the country is suffering, but it’s the rest of the country that matters when it comes to growing the economy. It’s more important than ever for you to reach your target market and build a bridge between you and your customers. While those around you are trying to figure out what to do, or are looking at Washington or Wall Street for answers, you can take your business’s marketing matters in your own hands – and soar!
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