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Lesson #3: Build a Strong Brand
“Starbucks represents something beyond a cup of coffee,” says Schultz. “While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee – we offer a community gathering place where people come together to connect and discover new things. We are always looking for innovative ways to surprise and delight our customers.”

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Lesson #4: Plan Today So You Can Act Fast Tomorrow
Schwab took his company from being a one-man startup to the world’s largest financial services firm in record-setting time. How? Early on, Schwab decided to establish a number of guiding principles that would allow him to make quick decisions. He believed that by following a strict process and adhering to strict requirements, he would be well-prepared ahead of time in order to act with lightening speed.

Calculate the Cost of Shoplifting and Employee Theft
Shoplifting and employee theft cost the retailer a great deal in lost profits and everyone and everyone including the consumer pays for this crime. Unfortunately retailers often underestimate the actual figure in terms of losses. Unless a business has strict inventory control it is simple to come up short getting a good sense of overall losses. There is a basic formula for calculating total annual retail losses in your business, which will give you a fairly accurate idea of how much profits are actually walking out your door.

Just Because You Are Impatient Does NOT Mean I Have To Move Any Faster
Have we evolved into beings that have become so selfish and self absorbed that we have forgotten about our own self control? The ability to keep your mental, emotional and physical being, in check, requires self-control. The inability to do so is a sign that you are "out of control." When you easily lose your self control, you will most certainly fire off outbursts of anger, temper and blame on others.

What You Control
You may not be able to control if your job gets cut, but you can control whether you're a high performer who your boss is fighting to keep. You may not be able to control how quickly you get another job, but you can control the number of daily contacts you make in your search and how you "show up," future-focused, at the interview. You may not be able to control the amount of work you get, but you do control whether you're responding as a victim or taking action toward developing your skills and contacts for a new future.

Survive or Thrive: It’s Your Choice
The U.S. economy is experiencing a rough patch right now, and organizations in all sectors are faced with the challenges. While the media focus on stories about how people & organizations are suffering financially & otherwise, everything is not doom and gloom. There are businesses that are doing just fine, and opportunities abound for those who seek them. Whichever scenario fits your situation, my contention is that you have the ability to optimize your quality of life, and that of your organization, by choosing how you view your circumstances. Though there are things we are unable to control, we can control how we perceive our respective situations. How we view ourselves and the world around us leads us to take actions that shape the quality of our lives. That perception is a choice each of us is free to make at any time.

Are you following a Sales Process?
If not, you are not only wasting your time, but you are also losing sales because of it. You think you are in control but in reality you are out of control. Have you ever been rejected? If your answer is yes, you have just proven that you are not in control of the sales process; however, the buyer is in control. Isn’t it your job and responsibility as a sales professional to qualify the prospects and to reject them if they are not qualified? Who is really qualifying? Who is really in control?

Key Ways to Convey Quality
Let’s say that what differentiates your product or service from the competition’s is quality. It may seem like advertising “quality” would be a breeze, right? Unfortunately, it’s not. Customers hear the word “quality” all the time –often from companies selling low-quality products. In this sense, quality is like trust. If a salesperson resorts to “You can trust me,” it’s often an indicator to beware. Accordingly, if a company is too direct in how it advertises “quality,” customers may ignore the claim or be suspicious of it. So how can you prove that your product or service is the real deal? Following are some often-overlooked ways to convey quality.

Problems First
Defining success in the work place depends on realistic goal setting and quality control.

Assessing Our Ability to Influence Others
In our personal and leadership development workshops we often conduct a 'degrees of control' exercise. We ask participants to come up with examples in the following areas: 1. Direct Control; 2. Influence; and 3. No Control. While there's often lots of debate and not always full agreement, examples under No Control generally include things like the weather, the economy, natural disasters, freak accidents, and the like. Discussions about my degree of Direct Control usually boil down to just one thing - me. However, some autocratic people fool themselves into thinking they have direct control over their teams, kids, or people reporting to them. Many other people are quick to surrender to the Victimitis Virus and declare they have no control or even influence over the behavior of anyone else.

The World Doesn't Need Another Bad Book
The traditional publishing model has its drawbacks, but it has one benefit as well: A built-in quality control process. You can argue about the quality of some of the books that have published, but there's no denying that a publisher adds several extra layers - such as market testing, editing, proofreading and layout - that generally improve the final product. But that's no longer the case. The good news is that now anybody can publish a book. The bad news is that now anybody can publish a book!

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