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Surviving the recession
There is no doubt that the recession is hitting everyone and as a result there are not many businesses that have not been affected so far. This is the time for the "Survival of the Fittest" and if you want to survive the recession you need to take action. Most businesses are stuck with the idea that the only way to increase profits is to increase prices and some think that the only other way is to increase their customer numbers. Both of these two actions will increase your business profits if they are done in the right way, however, they are by no means the only ways in which to grow your business. In fact I have listed that there are actually 7 Ways to Grow Your Business. When I have spoken to most business owners they usually say "We can't possibly increase our prices!" "We will lose our customers!".

Other surviving the recession Related Articles

"Dealing with Recessionary Times"
I am constantly asked for "strategies/'secrets' for surviving the recession." I try to appear wise and informed—and parade original, sophisticated thoughts. But if you want to know what's going through my head, read the list below:
Survivor Innovation Island
Small businesses that want to have a chance at surviving the recession have to make innovation an integral part of their business strategies.
Five Leadership How-Tos for Recession Survival
We're in the midst of the worst economic crisis in decades, and many people in leadership positions haven't seen anything like it before. As an executive coach, I know that leaders often make decisions out of fear of what could happen instead of crafting a plan to ensure that everyone stays on track through the bad times. Surviving a recession can feel a bit like sailing without sails, so here are a few tips to help you stop, think and weather the crisis.

The Keys to Business Success
Dun & Bradstreet reports that "businesses with fewer than 20 employees have only a 37% chance of surviving four years (of business) and only a 9% chance of surviving 10 years." The Lessons in this article, The Six P's of Success, are dedicated to helping you thrive, not just survive in your business.
Mental Toughness=Profits and Success Today
All sizes and shapes of companies are focused on survival in what Tom Peters calls our “Looney” times today. And, I have focused a lot on survival strategies with my clients. However, strategies, tactics, methods, and techniques are not the total answer. My thinking about survival in our recession has been profoundly influenced by a book called "Deep Survival: Who Lives, Who Dies, and Why" by Laurence Gonzales. It's a book that chronicles incredible stories of survival in plane crashes, getting lost at sea, surviving in Arctic temperatures for weeks, etc. And one theme comes through like a beacon. It is not the physically strong that survive. Surviving [and profiting from this recession] all starts with a single decision.
Marketing In A Recession Benefits Small Business
When consumers turn on the TV or listen to the radio, they get bombarded with the words, recession, TARP, unemployment, foreclosures, and other less than positive descriptors. No wonder small businesses are fearful of their long-term viability. But there is one thing small businesses can do to take control of their future. They should increase their marketing efforts. Spend money on marketing because that is the one thing that will increase their chances of surviving the recession.
Stop Saying “Work Smarter, Not Harder” and Great Things Shall Happen!
Emerging from a recession, grabbing opportunity and surviving intense global competition, we cannot be fooled by the dangerous and misleading propaganda... "Work Smarter, Not Harder!" Statements along these lines when misinterpreted can only lead to disaster. The blueprint for success requires balance.

Help for Surviving Current Recession
Surviving current recession is a burden we all are facing, some more so than others. With more unemployment, lower wages and higher living expenses people are concerned about getting through these tough financial times.

Boosting Your Profits in This Recession - Part 1
There are two types of responses a business owner may have to this recession. One is to panic, which fills your mind with fear, doubt, worry, anxiety and bitterness. The second is to get better. If you are serious about surviving and thriving past this recession, you need to get serious about getting better in all aspects of your business. But, first things first - you need to start by knowing where exactly your business is strong and precisely where it needs reinforcement. Whether your goal is to increase your total net profits by $10,000 or by $10 Million, you need to isolate individual values that collectively contribute to that goal. Remember that performance measured is performance gained.

5 Things Business Owners Must Consider During Growth or Survival Periods
Growing a business in today’s market is all about survival of the fittest. Surviving through the uphill battles of being an entrepreneur is critical. Surviving through the growth stages of the business is just as vital as when your business is in a negative cash flow period or downhill mode.
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