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tactical approaches Tagged Articles



Have You Been Praying To RecessionProof Your Business
If you’ve been saying ‘I want to recession proof my business’ or ‘I want to feel secure no matter what’ then there is something that wants to be activated in you.

Other tactical approaches Related Articles

Managers Lets Call a Spade a Spade
Calling tactical devices like brochures, broadcast plugs and press releases just that, avoids confusing them with the broader, more comprehensive mission known as public relations.
Finding the Right PR Just Got Easier
You, like most managers, need the kind of public relations effort that leads directly to achieving your managerial objectives. Unfortunately, chances are good that you still have most of your PR eggs in the tactical basket.
PR Focus on What Matters
Unfortunately, when your PR folks concentrate primarily on tactical fixes like publicity placements, at least be aware of what you are NOT getting.
The Difference Between Strategic Tactical and Why Business Owners Need To Know The Difference According To Your Strategic Thinking Business Coach
Has anyone ever told you that you need to become more strategic and less tactical in your business? Do you know the differentce between strategic and tactical? Are you confused about what is strategic and what is tactical? Based upon observations of business owners and their management teams for the past three decades, I believe there are many confused, misinformed, and/or uneducated people on the differentiation of strategic and tactical. So, let your strategic thinking business coach offer some assistance to eliminate the confusion and correctly inform and educate the reader in this matter.

Sales Competencies and Your Competition
Companies don't invest enough time and energy being strategic and tactical about competition. The approach shouldn't be economic as much as it should be tactical. Your approach should revolve around neutralizing your competition as opposed to being competitive with your competition.
Just How Important is Preparation to Sales?
Jim believes that you must know everything there is to possibly know about a potential customer or client, perhaps even more than they know about themselves. My theory for preparation revolves more around a salesperson's ability to be strategically and tactically prepared for every imaginable scenario that could occur in a sales meeting and cycle. Both of our approaches depend on the salesperson being prepared to ask good, tough, timely questions. If your salespeople combine those two approaches, they would be unbeatable.
Personal Achievement or Spiritual Evolution: Can you have both?
In the world of personal development, there seem to be two distinct camps. Both approaches seem to lead to the same thing -- happiness and INNER PEACE. Is one approach, more effective than the other? How can we make sense of the sometimes contradicting approaches?
A hard working brand or just another pretty face
Many of us received our brand training through a practice of visual identity. In other wards, we created ad campaigns and other tactical applications to provide brand distinction. Yet, I know everyone reading this has heard numerous times and from multiple sources that a brand is not a logo or a tagline or a color palette. And still, not everyone realizes the difference between branding and brand development – or, visual identity vs. strategic identity. Brand development is the discovery of a brand’s unique (strategic) distinction and branding is the tactical (visual) application of that distinction.
Develop your Team’s Strategic Skill-Set
Leaders of marketing departments are charged with increasing the knowledge and skills of their team, but many do not have a plan for educating and developing their staff. Use this summary to identify which skills you have, and what strategies you can deploy to engage your team and expand their strategic & tactical skills. Don’t miss our Marketing Skills Matrix which outlines simple, developing, and advanced tactical and strategic marketing skills required for marketing executives.
Traditional Budgeting vs. Beyond Budgeting: Three Core Differences
Reviewed are two fundamentally different approaches to the budgeting process, Traditional Budgeting and Beyond Budgeting. The article addresses the general approaches, challenges and benefits of each approach.
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