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Elite athletes find key to corporate success
For Cathy Freeman and Ian Thorpe and now Stephanie Rice and Michael Phelps Olympic success has literally brought fame and fortune … but their high profile success is not just about the colour of their medals. With the Olympics just over I can’t help but think of all the other athletes who won medals and wonder how many of them will end up with amazing sponsorship and media deals like Cathy, Ian, Stephanie and Michael. Not many I’ll bet. And with the Paralympics just begun, how many of these athletes will capitalise on their talent and success with lucrative sponsorship and media deals? Maybe even less.

Other talented athletes Related Articles

Lesson #1: Hire the Best
“What we have that a lot of other caterers don’t is a lot of talented chefs,” says Puck, identifying one of the key ingredients in his recipe for success. “I’m not saying that nobody else has talented people, but nobody has as many as we have.”

7 Secrets to help you be 'in the flow'
Have you ever had days where things flow effortlessly? Did time just seem to 'disappear' and you were caught up only in the moment? Athletes work on having 'flow' all the time. This is when they shine as they effortlessly perform their sport. Find out the secrets athletes know and apply them to life and business to achieve your success with less stress.
How to Create a Winning Attitude in Your Business
Athletes have a desire to win and the ones who are successful hold a winning attitude. From working in the sports performance arena, staying positive in athletics applies in business too. Company owners can apply the same mindset of professional athletes by using the Neuro-Linguistics Programming and Psychology as tools to create powerful results.

9 Top Inspirational Attributes Great Leaders Use to Motivate Employees
Are you one of the leaders who think that some employees only work for money? Do you spend sleepless nights worried that your good and talented employees might be looking for "greener pastures?" Do you wonder why there are employees with negative attitudes about your organization, its goals and expectations? Are you concerned that there are bright and talented employees who are less likely to share new ideas and/or are afraid of change? In my more than ten years of conducting hundreds of surveys on what employee consider their leaders' strengths (or wish their leaders had), and makes them want to work under that leader, the findings are consist across industries and across public and private organizations.

The Elusive “Zone” in Sports
We’ve all heard athletes talking about playing “in the zone,” “being in the zone,” “being in flow,” and playing “in a groove.” Exactly what is this and how do athletes learn to attain it?
Workplace Shaman: An Olympian Example
Witnessing the commitment, focus, fortitude and performance of the world's best athletes competing in the Olympics and Paralympics has been awesome and inspiring. Athletes train their minds and psyche as well as their bodies so they can be the best in the world. So what can the business world take away from sports psychology to apply to developing winning business strategies, particularly in a still challenging economic environment?
A Proven Coaching Technique to Use With Young Athletes
In my private Sport Psychology practice, I am constantly hearing young athletes tell me they want to quit and that playing their sport is no longer fun. Here we look at a proven coaching technique to use with young athletes.
Stress and World Class Coaches
Much attention is paid to the impact of stress on elite athletes, but until recently, the impact of stress on their coaches has been largely ignored. What is really important about this new discovery is that the way coaches deal with their own stress directly impacts the performance of their athletes.

The ROI of Employee Engagement
Over the years there have been recent talks on how to keep employees engaged. The engagement challenge is especially pertinent in this economy, where organizations are feeling pressure to keep their talented employees. Consumers still expect the best from the organizations they patronize, and the only way to produce such results is with talented employees. An employee’s attitude about the organization shows in his / her productivity and quality of work. In order to keep such employees stimulated, organizations have to keep their employees engaged.
Eye on the Ball
Like millions of people around the globe, I've been enjoying the World Series featuring my beloved St. Louis Cardinals, and at the same time, savoring a great football season. We all marvel at the talent and skill of professional athletes but, sometimes, it is baffling why the most highly-trained and talented people anywhere will fail to catch the most routine ball that comes to them. These are players who, in many cases, are paid millions of dollars a year for the sole purpose of catching a ball. And yet, on a significant number of occasions, they drop a ball that could have been caught by a Little League player.

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