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Putting A New Spin On Selling
Here's a new spin on selling. You can use this to increase your sales in a down economy. Four new pieces to the selling puzzle - check it out.

Other terrific book Related Articles

Should Authors Do Book Signings? Book Publicist Says "Go For It"
Are book signings effective? Are they are good use of resources, ie the author's time, the publicist's time etc? Book publicist and book marketing Scott Lorenz says yes. Just do it! "Frankly, often what happens is something good that goes way beyond simply selling a book."

TOP 10 WAYS TO BE KIND TO YOURSELF
Ten terrific strategies for treating yourself with more kindness.

The Art of Book Branding
You wrote your book for others to read. True? You wrote it to offer others enjoyment, excitement, help and/or training. Don’t you owe it to your prospective readers to put the book share the book in a really big way? Don’t you owe it to yourself? To get started I’ve created a short checklist for branding YOU and your book.

Book Publicist Selects Top 25 Book Fairs and Book Festivals Authors Should Attend
Book fairs are wonderful places to interact with fellow authors, publishers, network with book industry leaders, locate the help you need such as a publicist or book editor, and learn what’s new in the marketplace. Here is a list of 25 book fairs and events that are worthy of your attendance.

Authors of Children’s Books Will Love New iPhone App
As part of my book marketing strategy, I have made several contacts and established continuing business relationships with iPhone App developers. The experience and knowledge I have gained convinces me that the successful book promoter will tap into any and every iPhone App that’s related in any way to their book. An excellent case study is the new Kids Book App.

Authors: Rename Your Book For Another Crack At Success
There are several reasons to rename a book such as adding a subtitle to be friendlier to search engines. Another important reason is to get a new copyright date because many book critics will not review an old book and reviewers often define an “old” book as one with a copyright of more than a year old.

Top Book Fairs and Book Festivals For 2011
Book fairs are excellent places to interact with fellow authors and publishers, network with book industry leaders, locate the help you need such as a publicist or book editor, and learn what’s new in the marketplace. Includes a list of book fairs and events that are worthy of your attendance for 2011.

Hold Me Tight – Book Review
Business is all about relationships and yet many of us are novices when it comes to maintaining and deepening our relationships. Sue Johnson has written a terrific book about how healthy relationships function. Although it was written as a guide to repairing and maintaining healthy primary relationships, it can be used as a guide to many of our other relationships.

A review of the book, Pitch Anything, by Oren Klaff
As President of the B2B demand generation company, Find New Customers, and a prolific blogger, I’m often invited to do book review. But after doing quite a few, one grows jaded a bit – so we ask tough questions. The two questions I ask every time I do a book review: Does the book bring fresh insights and perspective? Is the book well written and easy to read? Only a book that gets a “Yes” on both questions gets a 5 star review.

12 Beliefs of Good Bosses - from the book Enchantment by Guy Kawasaki
A great article on what makes a good boss, by the author of a terrific business book.

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