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How to Get Your Marketing Materials Read
When you sit down in your favorite chair after a long day, do you pull out one of your old term papers for a little light reading? My guess is, probably not—unless you’re suffering from insomnia. Because any of these would make an excellent sleep aid…But that’s about it.

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FINANCIAL STATEMENTS FOR SMALL BUSINESS LOANS
Why are financial statements so important for getting a small business loan? What statements are needed in a loan proposal? What do each statement include? How do you go about preparing the statements?

Organizational Cultural Values to Consider
Every organization has a culture, the way things get done, how people react and how people are treated. Most organizations do not spend time truly creating a desired culture, but rather, leave its creation to chance. Oh there may be statements on the wall that were created at a one day off-site meeting, but sadly they remain just that...statements. This article provides insight into "values" which can be used to begin the process of truly creating the culture which will best serve your organization.

Tap into the Powers of Your Brain
Your brain will work tirelessly to achieve the statements you give your subconscious mind. When those statements are the affirmation of your goals, you are certain to achieve them! Stating these goals can be tricky however, and your subconscious mind needs things put a certain way.

Supply Chain Confidence A PI Q and A
The following is an interesting question I received from a Master of Science (M.Sc.) Business Technologies student who is working on her thesis “Measuring Confidence in Supply Chain Management System: An empirical approach.” Reader Question: My name is Diana Esparza, M.Sc. Electronic Business Technologies full time student at the University of Ottawa. Currently, I am working on my thesis proposal “Measuring Confidence in Supply Chain Management System: An empirical approach”.

What it Takes to Get More Appointments
Without question, the most popular requests I receive each week are for help with making appointments and, specifically, creating positioning statements. For example, Pat and I traded about 6 emails over the past 10 days to get his positioning statements just right. But what if you nail your positioning statement but you're still struggling to get appointments? My guess is that you're doing one of the following things ineffectively...

It's The Experience, Stupid!
Take a few minutes and read through all the statements of value on your web site and in your recent proposals. Think about the value propositions you have articulated during customer calls over the last few months. Do they strike you as static statements? Or do they communicate a sense of a living, dynamic, ongoing, integrated, valuable experience?

Your LIFE PURPOSE and how to add value to your life
Life Purpose is your destination; this destination does not change through time, it adds value to your life and the lives of those you meet along the way. Mission Statements are plans or short term goals made with the intention to grow and move forward. This article explores how to discover your Life Purpose and and how mission statements can be used to strengthen you life style.

Why Successful Organizational Leaders Burn Their Mission Statements
Organizational mission statements are, at best, invisible wallpaper in corporate offices and at their worst add to the incongruence between proclaimed values and actual values that creates low levels of trust in organizations. This article offers insights into the challenges of organizational mission statements and provides an alternative approach that is much more inspirational and motivational.

Evaluation of Financial Statements
Financial statements provide the major means by which the objective of accounting is achieved - by communicating the financial results and financial position of an entity to its stakeholders, management, owners and other interested users. However, unless these statements are understood, their message will be missed, and accounting will have failed in its primary objective.

Are YOU Walking The Talk?
When you create vision and mission statements for your company you are communicating to your customers, vendors, prospects, employees, and the entire outside world. When we create these visions and missions, we are creating value statements, and as an owner or manager you have to deliver, with those values, results! I like to call that “Walking the Talk”. There is no doubt that companies that consistently “Walk their Talk” do better than those that don’t.

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