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Lesson #4: Stop Chasing a Lost Cause
If one thing above all else could be said about Luce it is that he was an ambitious man. No matter what the task at hand, Luce hated to lose. Indeed, his parish priest described Luce as “a man of unlimited imagination who reveled in hard facts; one who could be gruff with the mighty and relaxed with little children; a thinker who could see all sides of a question and yet make a quick and implacable decision. To talk with him was to shift the mind into high gear, for his was never in neutral.”

Other tide magazine Related Articles

TIDE Series-Taking Shape
This week we've spent time working ont he next TIDE Innovation Series event which is slated for October 11th and will feature with the Chief Operating Officer of Nakumatt Holdings. When I look back at how TIDE came about and what it's becoming I can't help but be amazed, like a small seed that grows into a giant tree this event is beginning to take shape.
3rd TIDE Innovation Series
The 3rd TIDE Innovation Series is slated for the 22nd of November 2007 at the Grand Regency from 5pm-7pm.
Money is Tip Toeing Back into the Emerging Markets
The tide is starting to change and I want to make sure my readers are aware. Last year, the yen literally beat the performance of 177 currencies. Wow!
Web 2.0 and SaaS for Human Resource Managers
Recently we were asked by "People and Management" a popular HR magazine in India to explain Web 2.0 and SaaS to their readers who are mainly senior HR Folks, CEOs and other management profiles. Our thoughts were published in the magazine as an article titled "Web 2.0 and The SaaS Factor for HR". Here is the summary of this article.
The Internet's Marketing Silver Bullet
Appearing in the Wall Street Journal, Time magazine, Oprah, CNN, or even in a local or regional media outlet can immediately separate you and your business from all of your competitors. Now that you have news coverage you can take that TV segment or magazine or newspaper article and magnify it online via blogs, and social media. This is where traditional PR becomes the Internet’s silver bullet; the most important marketing tool available.

A is for Advertising
When I first started Exceptional Thinking, just about everybody told me that I should do some advertising and to be honest, that’s what I thought I should do too. After all, that’s what businesses do to promote their products and services don’t they? So, dutifully I advertised. First in a business magazine that resulted in nothing, then in a local community magazine – again nothing and then finally (I was learning my lesson at this point) in the local paper. Nothing there either.

The Rising Tide Lifts All Boats.
The Rising Tide Lifts All Boats is a thought that the improvement of some has an effect on others. This principle is true in many applications but has no bases in others.
Have You Ever Thought about Becoming a Life Coach?
This interview is the cover story of Insights magazine (June issue). Contact me to get the complete virtual 60-p.copy of this issue. In this interview, "I" stands for Insight magazine and "ML" stands for my initials. Enjoy!
Questions You Should Ask Sales Candidates and Much More
I've included a bunch of articles I've written recently to tide your sales blog appetite until I return after the new year!

5 creative ways to pitch print magazines
Try to get a magazine editor to read your pitch can be a struggle sometimes. These are some creative ways that may help guide you to a placement in that magazine you've been trying to land for the past year.

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