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Which Would You Prefer, Wealth or Welfare? (it's a trick question)
The relationship between the words "wealthy" and "welfare" would surprise most people today. By the time you finish, you will realize you should have both.
Rule 8 Boost Response by Changing the Type
This is Rule #8 in a series of articles titled, "21 Ways to Increase the Power and Profit of Your Advertising Without Spending an Extra Cent," by Brad Sugars. Learn how you can boost the response to your advertising by changing the typeface of your ad copy.

Other times roman Related Articles

The Art of Firing
A few weeks ago I covered the topic of laying people off. In a sense, this is an easier process because it usually happens in bad times, and it doesn’t single a person out. A firing, by contrast, can occur in good times as well as bad times, and it’s highly personal.
Using Your Currency
Hi, Roman posting here today. I do web consulting and developing for Keith, and he asked me to share how I used his principles to make that happen.
Stress-Free Selling® - How to Make it About Them
You've heard a million times by now to make your sales About Them. But how do you do that???? Here's one easy way how. Take a look at a recent letter or proposal you wrote. Count how many times you wrote "I" or "we." Now count how many times you wrote "you" and "your." If you're like most people, there are ten times more "I's" and "we's" as there are "you's" and "your's." Reverse that! When you write in "I" terms, you write about yourself.

5 Public Relations Musts During Economic Tough Times
So, times are tough. First thing to keep in mind is this will pass and better times are ahead, but even more importantly, realize that tough times don’t have to signal tough times for you and your business.

How to Hold The Sales Team Accountable Under the New Rules of Sales Engagement
If you read yesterday's post, there was a comment from Teicko who asked how you can hold the sales team accountable under these new rules of sales engagement where you must work three times harder, three times longer, be three times more effective and have three times more opportunities in the pipeline to get the same results as you used to.
Rules of Sales Engagement for the Recession
We also discussed the economy - of course - and right now, there are some new rules of engagement. You simply have to work three times harder, three times smarter, find three times more opportunities and be three times more effective just to sell what you used to sell. That's it? No. In order to be three times more effective you must refine your strategies and expand upon your tactics. You must be more creative, quicker on your feet, more resourceful and more persuasive. You must ask better questions and more of them. You must be more powerful than ever before. Do that and you will survive. Do that consistently and you will thrive when the economy turns around and money loosens up. In the mean time, no short cuts!
Change what you do
January is named after the Roman god, Janus who had two faces - one looking back and the other looking forward. Now is a good time for you to do both. Review the past year to list and celebrate your accomplishments. Also review your setbacks armed with hindsight to crystallize the wisdom you gained. Looking ahead - set your goals and map your path. But don't expect to keep doing what you are doing and get more. Prepare to change your approach just to get the same results. If you want to improve - do something dramatically different.

It Gets Lonely at the Top
Being a President, CEO or the owner of a company can get lonely at times. This is true even if you are an excellent leader and have developed a top notch executive staff. Often times you face decisions, challenges or just thoughts that you can't even divulge to your most trusted employee. Some CEOs use executive coaches to help them during these times. I personally do some executive coaching. Often times coaching is just affirmation and validation of one's own thinking but it is important to have that outlet.
#1 Killer of Small and Medium Business
In these challenging economic times it is easy to take your eye off the ball. Many times we fail to stay focused on something that is taken for granted when times are good but crucial to stay on top of when times are challenging.

Writing and Publishing eBooks Made Easy #04 - More Advice on Designing Your eBook
Font - It's best to use standard fonts such as Times, Times New Roman, Century/New Century Schoolbook, or Palatino.

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