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C-Level Selling Tip 8, Getting Past Gatekeepers and Handling Blockers
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He’s in a Meeting – or is he? Working with Gatekeepers
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| When I make cold calls I ask the receptionist to direct me to the person's assistant as she'll redirect me to the appropriate person, get me an appointment to speak with the original person, or tell me how best to move forward. The PA of a high level person is always smart, savvy in the ways the corporation runs, and knows what's going on throughout the organization. Not to mention they know exactly who to bring in and who to leave out: that's their job. |
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