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Home staging marketing tactics that will put you out of business – Pt. 2
The Staging Diva®, shares why offering a guaranteed sale is one of the worst marketing tactics she has seen carried out by home stagers.

Are You an Eagle or a Vulture?
From the Band to the Birds, this post helps you determine which kind of bird you are.

Home Based Business Opportunities that Put the Salesman to Use
If you are a naturally talented salesman, there are many business opportunities perfectly designed to suit your skills, and here are some of the best.

The Chameleon Approach to Sales Success
If you're having trouble getting your business off the ground, allow yourself to be as changeable as a chameleon, willing to try putting a new spin on what you have to offer. Here's how to pinpoint and capitalize on what your customers really want, adapting your approach accordingly.

Who Are Your Customers
Unless you can answer these questions, the best products and services in the world will not be enough to make your business successful. Focus on the customer!

Other tough sell Related Articles

Selling Through the Tough Times
In this tips-oriented piece, Rick Davis, president of Strategic Sales in the Building Industry, explains how to rise to the situation and sell through tough times.

Are You Cut Out For A Career In Direct Selling
Anyone who elects to embark on a career in direct selling had better be able to sell. A person who chooses sales, even as a last resort, is making a tough decision to depend entirely on his/her own effort, pride, and willingness to practice long enough to succeed. It’s tough not to be able to hide behind a corporate security blanket, make excuses, or blame the product, the boss, the company, or anybody else. When they choose sales, they accept the risk to their egos, some people’s derision, and the fears of those not brave enough to stand up to that kind of heat. So, if a career in direct selling beckons, ask yourself the tough question – “Am I suited for a career in sales?”

Top 3 Ways to Influence Your Bottom Line
Go out and sell something! Way too many companies adhere to this line of thinking and sell the wrong prospect at the wrong margins. Before you get ready to “sell something,” put some thought into who you should sell to, how to create the opportunity to sell, and what it takes to gain a competitive advantage resulting in a profitable win.

Close Those Deals With Value Sharing
Most people are finding it just that bit harder to sell business services in today’s tough markets? Not because of competition - but because customers are holding off writing deals. What can we do to get them moving?

Sales - A test of character
I can honestly say I did not enjoy the early years of my sales career. I initially found it hard, relentless and sometimes really distressing. I was asked to do things I didn't always understand that significance of. I often felt overly scrutinised by the constant monitoring of activity and performance by my managers. I worked in tough markets in tough times and sometimes wondered if it was worth it. I felt under pressure and sometimes wished I didn't have to sell at all, however I came to realise that this tough introduction to selling was what I really needed to prepare me for the future. In the words of Robert Louis Stevenson "Everyone lives by selling something'.

Help! My sales team isn’t coping with the fallout from the GFC
Many sales people, for the first time, are experiencing tough times when it comes to selling and many are not sure how to handle themselves in these difficult situations. The current climate is, indeed, a test of character. Many sales people, especially those in their 20's and 30's have not likely experienced selling in tough markets before. For the past 12 years prior to 2008, at least, the business climate in our market place has been, for the most part, buoyant. As we all know it's very easy to sell when times are good. It now begs the question: How well have we prepared ourselves practically, emotionally, and physically to manage our way through these tough times?

A Test of Sales Character
I can honestly say I did not enjoy the early years of my sales career. I initially found it hard, relentless and sometimes really distressing. I was asked to do things I didn't always understand that significance of. I often felt overly scrutinised by the constant monitoring of activity and performance by my managers. I worked in tough markets in tough times and sometimes wondered if it was worth it. I felt under pressure and sometimes wished I didn't have to sell at all, however I came to realise that this tough introduction to selling was what I really needed to prepare me for the future. In the words of Robert Louis Stevenson "Everyone lives by selling something'. Over the years as my sales career evolved, I began to learn a lot more about myself.

Avoiding the #1 PR Pitfall
Particularly when economic times are tough, companies look to grow their businesses as quickly as possible. It’s during those times, that most have a tendency to forget that marketing is a subtle art and revert to the hard sell. Particularly in the PR and media world, the hard sell is generally the least effective approach. You need to meet the media’s needs in order to meet those of your company.

Shoot From the Hip Sales Mentality - Ten Steps that Focus on Sales Success
Sales people all do what they do with good intent and because they believe... it is the right thing to do! However is it the most productive thing to do? Remember, sales people will sell what you pay them to sell. If you want them to sell shovels but their incentive is based on selling hammers --- they will sell hammers. We as human beings are habitual; and habits form routines. As sales people we all form a subconscious sales approach or routine. During tough economic times sales people do not change. Instead they become extreme in their behavior. They may run faster but not work smarter. The solution is not simple but it's obvious that doing more of what isn't working is not the answer.

Selling Your Business in Today's Economy
Have you decided to retire or move on to something else? Today's economy makes it tough to sell a business outright (banks just aren't lending). Still, there are ways that you can sell your business and reap the rewards you've so justly earned.

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