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Trademarks, Copyrights, or Patents for Clothing Lines and Apparel
There is substantial confusion among business owners regarding the protection the name, logo, slogan, and/or images or design of their clothing line and related products such as purses, jewelry, and shoes. This article will discuss the use of intellectual property, namely trademarks, copyrights, patents, and other forms of protection to lock the product or services.

Likelihood of Confusion: The SAM Rule
When filing for a Federal trademark, it's important to keep the SAM rule in mind. Who's SAM? SAM's not a person but a concept employed by the USPTO during their review process of new Federal trademark applications.

Other trademark applications Related Articles

What is a Trademark Search?
A trademark search can, in actuality, be many different things. In theory, a trademark search is performed to determine whether or not the mark you are hoping to use is already taken by another.

Trademark Renewal & Maintenance – How Do I Keep My Trademark?
After you’ve applied for your trademark, there will be a waiting period of approximately 18 months before your name is actually registered with the United States Patent & Trademark Office (herein referred to as the USPTO). Until then, it will be listed as "Pending." Sometimes there are hold-ups; the USPTO may not allow you to use the name you’ve chosen to apply for because there is a similar name already trademarked.

How Do You Get a Trademark?
While some individuals choose to hire attorneys to walk them through the process of applying for a trademark, others choose to use a trademark research firm, which can cost thousands of dollars less. It is important to remember when hiring someone to do your research that they not only search through Federal and State trademark records for name similarities, but also Common-Law listings.

Do You Need a Registered Trademark?
It's less of a need than a want. Registering a trademark is NOT mandatory. However, are you a business owner, or do you work with a business that does not currently have a trademark registered or pending with the USPTO? If this last statement in any way describes you, then YES, you may benefit from having a trademark.

Specimens Not Just for Guys in White Coats Anymore
Okay, let's assume that you're at the trademark stage: you've had comprehensive research conducted; the analysis on the research has been done; and (yay!) your name is clear. Now the next step is filing for the Federal trademark.

Likelihood of Confusion: The SAM Rule
When filing for a Federal trademark, it's important to keep the SAM rule in mind. Who's SAM? SAM's not a person but a concept employed by the USPTO during their review process of new Federal trademark applications.

BEWARE OF NOTICES REGARDING YOUR TRADEMARKS
Filing an application for U.S. trademark registration makes certain information publicly available in the U.S. Trademark Office records. Several companies have been scraping these records and generating “official looking” notices and even invoices to unsuspecting companies. These notices that appear confusingly similar to governmental agency communications will direct you to pay fees for registration, for monitoring for applications similar to yours and for filing with domestic or international lists, directories, etc

Are Your Trademarks Being Used by Other Companies on Google?
Saper Law Offices assists businesses in all areas of trademark law, from registration and filing to litigation. The following article serves as an overview of the effect search engine marketing and Internet “keyword” advertising through Google’s search engine has on a business’s trademark. For a case specific consultation regarding (1) whether or not your use of another’s trademark in a Google Ad could result in legal action, or (2) whether or not you may prevent another business from using your trademark in a Google Adword, a meta tag or as the text of an advertisement, call Saper Law Offices for a consultation at (312) 641-0551 or contact us by email at dsaper@saperlaw.com. If you need assistance with creating and implementing a Google ad campaign, contact www.LegalPPC.com.

Trademark Monitoring
After you've had your trademark application filed, it's absolutely necessary that you monitor your trademark in some way. The USPTO does conduct a search of their own files so if someone does file for a Federal trademark after your registration it typically is rejected. However, relying on the USPTO to protect your trademark is a mistake for several reasons.

Why Register a Canadian Trademark? Trademarks Defined and Explained
Registration of a trademark is proof of ownership and therefore a key way of protecting a trademark from misuse and imitation. Registration is not obligatory but is recommended because it is a way of verifying the exclusive right that is established through using the trademark in relation to specific products or services. It is important to realize that, while registration affords the greatest possible legal protection against infringement or misuse of a trademark, it is, and can never be, a failsafe guarantee against all problems relating to trademark usage.

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