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Video – the Next Wave of Small Business Marketing?
The current small business marketing trend is the addition of video to things like websites, promotional DVDs and blogs. Think of the explosion of You Tube – more people watch You Tube across the world each day than people watch TV. The cutting edge of the trend is live self-broadcast TV streamed from your website. Think of it like your own ongoing TV program. One of the gurus in this is a guy who talks about wine – Gary Vaynerchuck. A guy who is passionate about wine talks about it in laypersons terms – complete with plastic character toys. It is out there, loud, real and he out-rates many of the top US TV shows.

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