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The Power of the Blog
My entry into social media was through the creation of the Procurement Insights Blog in May 2007. As of today it reaches more than 300,000 syndicated subscribers each month worldwide, and with more than 40 sponsors and growing it is the number one sponsored blog in its sector. Of course, none of this was planned as the reasons for creating the blog in the first place was to consolidate my various deadlines for the increasing number of publications for which I wrote either a column or articles on a regular basis. In short, I was able to create a single location from which the magazines could access the articles for distribution through their publication.
Cold Calling Techniques - I wonder if you can help me?
Busy executives are sick of being approached and sold to in the same 'old skool' ways by pushy sales people. My recent experience hiiting the phones to sell advertising on behalf of one of my clients proves my ideas that there are a ways prospecting on the phone can be done.
Lights, Camera, Action! Get Paid to Write Short Video Scripts
Guillermo Rubio, AWAI Staff Writer, shows you how you can get paid to write short video scripts for one of the hottest niche markets: online video marketing.

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The Keys to Multi-Channel Success
This article reports on a webcast where an executive from Accudata talks about the importance of integrating multi-channel marketing into your overall strategy. If you're interested in learning more about this topic, just email us and we'll send you our whitepaper on Effective Multi-Channel Marketing Techniques. Our general email is info@rrwconsulting.com. Enjoy!
Give the Customer What They Want!
This article talks about how to more effectively direct market to your valuable customers, taking into account HOW they want to be communicated with and through which marketing channel.
Channel Training Trouble? Where to Look for Help
If your company sells products and services through channel partners (as opposed to selling directly to customers), you likely face a major challenge: finding ways to enhance your channels' selling skills without appearing as if your company is trying to dictate how its channel partners run their businesses.

The Vatican embraces YouTube
Creating an online video channel to broaden your brand
Website Trends
Internet is more than a decade old and over the years it has evolved many folds. It has grown from an experimental channel to the most prominent communication channel. Along with the Internet everything related to it has also changed. The most important partner in the growth is the core of Internet i.e. websites
How A Channel Conflict With Partners Can Be Resolved To Improve ROI
Conflict is a common ingredient between enterprises and their channel partners. A web search of "Channel Conflict" generates many articles, most of which are generally related to pricing issues with, or between, channel partners. However, channel conflicts can occur in a much broader spectrum in the channel, and many manufacturers aren't even aware of the conflicts. The consequences of ignoring "hidden" conflicts can rob a company of a significant portion of its ROI.
Working Around Channel Conflict
Recent growth and developments on various businesses and industries have led to great technological advancements to cope with the growth of various businesses. Several software and technologies have been developed by many companies to make partner portals work more efficiently, however because of the tremendous growth several problems in partner portals and channel management have continue to plague several businesses and industries which are called channel conflicts.
Recruiting Channel Partners with Partner Portal
Channel partners are necessary by every single effective vendor, manufacturer and developer to help them sell their products and services. This really is especially accurate within the Information Technology sector. Building a terrific relationship with the partner is crucial in the accomplishment of the business for each party. The first step to that objective is the channel recruitment approach.
Greatest Practices for Partner Management on Channel Partners
Partner strategies will not be a matter of hit and miss. It's about having a structured program of action to harness accomplishment for both the vendor and the channel partners.

Channel Partner Marketing Solutions
Having the right type of channel partner marketing solution can be very efficient and effective for businesses and organizations. There are now a lot of big businesses that have channel partners however they don’t use the most effective solution for them to better maximize their earnings and profits.
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