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Lesson #3: Keep Flying High
“Business opportunities are like buses, there's always another one coming,” says Branson.

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The Business Virgin: Branson Enters The Game
With his magazine failing him, Branson turned to the idea of setting up a record mail order business in 1970. At just 20 years old, Branson began placing record ads in Student and soon began to realize the high demand. He dropped out of high school and began focusing on his new business, which was now making a profit. This modest success allowed him to rent an empty shop on Oxford Street in London in order to set up a music store. His magazine staff was transferred to the discount record store and the operation began to take off. At a loss for a name, one of the girls suggested ‘Virgin’ since they were “complete virgins at business”. With that, the Virgin Empire was born.

Lesson #2: Build A Powerful Brand
In 2005, Branson said his goal was to turn Virgin into “the most respected brand in the world.” Branson is not far off from achieving his goal. Virgin was recently found to be one of the UK’s top three favourite and most respected brand names and both the brand and the man behind it are known throughout the world.

Lesson #4: Break Records
“We’re going where no one has gone before,” says Branson, referring to Virgin Galactic’s partnership with the estate of New Mexico to build the world’s first commercial spaceport. “There’s no model to follow, nothing to copy. That is what makes this so exciting.”
Lesson #3: Go Against the Grain
In the late 1950s, when Johnson was beginning to increasingly use black models for his magazines as well as the Ebony Fashion Fair Show that he sponsored, he began to notice how difficult it was for these women to find cosmetics shades that were dark enough for their skin. As of yet, there were no cosmetics lines produced specifically for dark-skinned women and they were forced to try to blend together various lighter shades in order to approximate their skin tones.

Lesson #1: Live by the Golden Rule
“I can say unequivocally that every decision we make at Mary Kay Cosmetics is based on the Golden Rule,” said Ash. “Do unto others as you would have them do unto you.”
Richard Branson Virgin
Its name may raise some eyebrows, but there can be no doubt as to the tremendous success of the Richard Branson Virgin Group. Run as a cluster of separate and distinct companies that come together under the Virgin brand, this Group was first established by British entrepreneur Sir Richard Branson. With services that range from travel and music to wine, cosmetics, and even bridal wear, Virgin remains one of the most successful privately held corporations in the U.K., and indeed, the world.

Crunchless Credit
Think borrowing money from family and friends is risky business? Virgin Money acts as a middleman to ensure the safest transactions.
Sir Richard Branson – an unstoppable branding machine
How Sir Richard Brandon has defined the Virgin brand in his own image
Virgin Mobile embraces slow economy with “Screw You Recession” ad campaign
Virgin Mobile Canada rolls out cheeky new ad campaign to combat slowing economy.
Motivate Your Salespeople Like Richard Branson
Richard Branson, the eccentric founder of Virgin Airlines and multiple other businesses is the epitome of "unconventional" businessman. He does things HIS way, he does things the way he feels are right...and with a billion or so in the bank, he's been more right than wrong.

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