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Lesson #2: Build A Powerful Brand
In 2005, Branson said his goal was to turn Virgin into “the most respected brand in the world.” Branson is not far off from achieving his goal. Virgin was recently found to be one of the UK’s top three favourite and most respected brand names and both the brand and the man behind it are known throughout the world.

Losing His Virginity: How Branson Achieved Success
From a dyslexic high school dropout to a thriving billionaire and adventure capitalist knighted by the Queen of England, Branson carved a unique path to success using his personality as his greatest leverage. His career has spanned over thirty years and his brand has become one of the most recognized globally. How did he do it?
Branding the "Branson Way"
At one point in his conversation he touched on the importance of having a great name and being able to create a strong brand around it. Richard created his brand in a less conventional manner than most. Instead of spending a ton of money on advertising, he chose the PUBLICITY route.

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The Business Virgin: Branson Enters The Game
With his magazine failing him, Branson turned to the idea of setting up a record mail order business in 1970. At just 20 years old, Branson began placing record ads in Student and soon began to realize the high demand. He dropped out of high school and began focusing on his new business, which was now making a profit. This modest success allowed him to rent an empty shop on Oxford Street in London in order to set up a music store. His magazine staff was transferred to the discount record store and the operation began to take off. At a loss for a name, one of the girls suggested ‘Virgin’ since they were “complete virgins at business”. With that, the Virgin Empire was born.

Lesson #2: Build A Powerful Brand
In 2005, Branson said his goal was to turn Virgin into “the most respected brand in the world.” Branson is not far off from achieving his goal. Virgin was recently found to be one of the UK’s top three favourite and most respected brand names and both the brand and the man behind it are known throughout the world.

Lesson #4: Break Records
“We’re going where no one has gone before,” says Branson, referring to Virgin Galactic’s partnership with the estate of New Mexico to build the world’s first commercial spaceport. “There’s no model to follow, nothing to copy. That is what makes this so exciting.”
Richard Branson Biography
Much like the public has come to expect the unexpected from this unpredictable British entrepreneur, so too is the Richard Branson biography a story of ups and downs, antics and wild behaviour, and both successes and failures. To learn about this Virgin Knight is to understand more about a man who has refused to follow convention, who has pursued and achieved his dreams his way, and who seems to have had more fun than most along the way.

Richard Branson Virgin
Its name may raise some eyebrows, but there can be no doubt as to the tremendous success of the Richard Branson Virgin Group. Run as a cluster of separate and distinct companies that come together under the Virgin brand, this Group was first established by British entrepreneur Sir Richard Branson. With services that range from travel and music to wine, cosmetics, and even bridal wear, Virgin remains one of the most successful privately held corporations in the U.K., and indeed, the world.

Crunchless Credit
Think borrowing money from family and friends is risky business? Virgin Money acts as a middleman to ensure the safest transactions.
Sir Richard Branson – an unstoppable branding machine
How Sir Richard Brandon has defined the Virgin brand in his own image
Virgin Mobile embraces slow economy with “Screw You Recession” ad campaign
Virgin Mobile Canada rolls out cheeky new ad campaign to combat slowing economy.
Motivate Your Salespeople Like Richard Branson
Richard Branson, the eccentric founder of Virgin Airlines and multiple other businesses is the epitome of "unconventional" businessman. He does things HIS way, he does things the way he feels are right...and with a billion or so in the bank, he's been more right than wrong.

As CEO, Where Do You Spend Most of Your Time?
Take a look at some of the world’s most successful entrepreneurs/leaders and you’ll see where they spend most of their time. People like Steve Jobs from Apple, Richard Branson from Virgin, and the late Anita Roddick from The Body Shop. Here is where YOU should be spending most of your time.
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