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Copyrights vs. Trademarks
Copyrights can be obtained for things of an artistic nature. Copyrights can also be obtained for advertising copy, games, software programs and blueprints, to name just a few. Trademarks can be names of products or services, logos, slogans, packaging and even sounds and smells. In essence, a trademark can be almost anything that is used to identify a particular product or service.

Other visual art works Related Articles

A Business without a Business Plan achieves everyting in it
Yet....why do they have so little impact..... The one-Page Business plan that works and works and works...

USING THE MIND TO ACHIEVE YOUR GOALS
Visual imaging sometimes also called mental imagery prepares the brain for action. Your creative visual right brain is one of your most important assets.

Visual Requirement Definition: Establishing the Point for a Clear Commonality of Understanding
Visual Requirement Definition (VRD) can at first glance mean anything from being the test results from an eye exam to the specifications for the latest and greatest plasma high definition television. However, and in the context of my interview with Blueprint's Matt Morgan, and in particular his reference to a study which indicated that the human brain is geared more towards receiving information by way of visual input versus say the written word, the VRD concept quite nicely aligns with the old saying that a picture is worth a thousand words?

Power of Visual Thinking in your Visual Workplace
I think Visual Thinking is a powerful tool. For evidence, look at the tools I surround myself with, Value Stream Mapping, The Lean Marketing House and Mindmaps. I believe it is the most effective way to learn. As David said in his last paragraph of the blog cited above: "We're not all visual thinkers (though we all have the potential).

How to use the audience for dramatic effect when public speaking
Many of us would love to start mastering public speaking. One particular technique that works wonders in any public speaking engagement is to involve the audience. Think of when we converse with a friend. Unless we are extremely self-centred, the chances are that we don’t just talk and leave all the listening to the other person. We ask questions, we seek verbal as well as visual confirmation, we pause and we use rhetorical questions to improve the communication process.

A hard working brand or just another pretty face
Many of us received our brand training through a practice of visual identity. In other wards, we created ad campaigns and other tactical applications to provide brand distinction. Yet, I know everyone reading this has heard numerous times and from multiple sources that a brand is not a logo or a tagline or a color palette. And still, not everyone realizes the difference between branding and brand development – or, visual identity vs. strategic identity. Brand development is the discovery of a brand’s unique (strategic) distinction and branding is the tactical (visual) application of that distinction.

Black Hat SEO
Black Hat search engine optimization is a technique that is used to get high search rankings in an unethical manner. Contrary to White Hat SEO, black hat techniques are characterized by breaking search engine rules and regulations, a poor user experience by unethically presenting content in a different visual or non-visual way to search engine spiders and search engine users.

Personal Branding Tip: Shining Your Countenance Upon Your Customers
The face is one of the most used visual tools in advertising campaigns. It is used in all types of visual media. Faces are found in newspapers, magazines, and authors very often have their photos on the inside back cover of books.

Why The Tomato? How To Win With Storytelling
Looking for smart ways to get ahead in your business? Ask any executive coach for advice. The answer may shock you. “Use the power of visual storytelling.” Read on to find out exactly how visual stories are the secret to grow your business.

Visual Storytelling: An Instant Checklist
Visual storytelling, visual communication is a hot topic in presentation skills training. With more and more professionals looking for tips and tricks. Use this 6-point cheat sheet to get ahead.

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