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On The Job: The Launch Of Apple
While the 26-year-old Wozniak was content with his computer hobbyist group, the 21-year-old Jobs had a greater vision for the future. After seeing a computer that Wozniak had designed for himself, Jobs began to think about the marketability of such products. He convinced Wozniak to leave his job at Hewlett Packard and together the two began working on constructing a personal computer. Jobs’ passion and Wozniak’s engineering talent would soon combine to become a revolutionizing force in the computer industry.

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The Dough Starts Flying: Domino’s Takes Off
“We had no idea what we were doing” recalls Monaghan of his and his brother’s first venture into the pizza business. “We opened up without an attorney. I didn’t even collect sales tax – didn’t know I had to.” Initially, the plan was for the brothers to each work half nights. However, when Monaghan’s brother refused to give up his job as a full-time mailman, Monaghan traded his Volkswagen for his brother’s half of the business.

Is ‘win at all cost’ the no 1 quality for great leaders
An interesting development in the Porsche vs Volkswagen drama has been the recent resignation of it’s CEO of 17 years, Wendelin Wiedeking. It could also be that Wiedeking was made to leave. It was a very sudden decision.
Legal Marketing: White space can be your best friend
Well placed white space helps readers know what to read first, allows them to rest from time to time, and even gives your materials a touch of elegance. Think about the most memorable ads and collateral materials you’ve seen over the years. Most people generally mention ads produced by companies like Apple and Volkswagen. You know what sets them apart, other than creative headlines? Their generous and intelligent use of white space.

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