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Lessons from the Gym that Can Help Your Business
It's been a difficult journey toward becoming fit, but it reminded me of a few lessons that apply equally to building a business. The following are a few of the lessons I have learned from the gym.

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A Wake Up Call for Marketers
Understanding and embracing digital media is critical for today's ad agencies and marketers. Nike has worked with the brilliant creative agency Wieden + Kennedy since 1982. Their founders have a longstanding close relationship. Yet Nike needs more than terrific traditional campaigns. They need to take full advantage of the internet and build a cohesive online strategy to reach their target audience, build their brand, foster their community and drive sales. Apparently Wieden didn't prioritize online marketing to the degree Nike needed. And so earlier this year, Nike announced that they'll move their interactive assignments elsewhere. This wakeup call about online expertise isn't just for big consumer ad agencies. B2B marketers, consultants and agencies should pay attention as well.

Ponzi Schemes and Steroids These are the Days of our Lives
When you step back and look at the leading economy of the world (the US economy), you can’t help but think that we have come to one “MAJOR FORK IN THE ROAD”. The purchase of a home can be like a ball and chain that prevents people from reaching their full potential in some cases. If 2008 is not a wakeup call to understand finance better, then the future of the U.S. economy is in for even further long term challenges. 

Jeff Skoll: Doing Good Business
Jeff Skoll achieved notoriety as the first president and second full-time employee of the internet auction company, eBay. He became a man with a mission after getting a wakeup call at the age of 14 when his father discovered he had cancer. His father's main regret was that he had not done everything he wanted to with his life.
A story of inspiration and action for marketers
I love the John Jackson wakeup call in the morning in our business. Some of us need coffee, tea whatever it takes to perk you up first thing in the morning. For me it is the cup of leadership .This morning was no different except we all witnessed John tell a very heart rendering story about his dad who passed away 11 years ago and he became very emotional at one point as he fondly remembered his dad. There were many lessons to be learned from this story and I will share a few of the highlight moments of that call with you.

Successful People Build Their Brand on Integrity
Successful people create positive personal impact. Creating and nurturing your unique personal brand should be your first step in creating positive personal impact. Regardless of how you choose to brand yourself, you should build your brand on integrity. This means saying what you think. The video, "Ouch! Your Silence Hurts," suggests that you should become a "pro-active ally" instead of a "silent colluder" or "passive bystander" when you encounter a situation that doesn't fit with your values. This video is a wakeup call. It tells us that we shouldn't let words and actions that conflict with our values go unchallenged.

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