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Is Your Website Doing Its Job?
Is your website in alignment with your goals for your business? When was the last time you gave it a little freshening up?
Website Lifespan and You
A web design company, an advertising agency and a software vendor walk into a client’s office. The client asks, “How often should we redesign our site?” The agency replies “two years.” The software guy says “three years.” The website designer says… This isn’t a joke. I was actually in this meeting. There were eight people from three companies in a conference room and another two more people from another company on speakerphone. My answer at the time was four years, based on that business and their industry. Since then I’ve thought more about the question and the factors that determine the answer.
Website Redesign Best Practices
Over 70% of mid-sized organizations are currently involved in a website redesign initiative, or have one planned for this year. Before you go to your CFO to get some budget for this program, conduct a brief website effectiveness audit to build the need.
Best Practice in Website Redesign: Part 1 - Redirection
Website redesign proposal checklists should take careful account of the current status of the existing website. Rather than just rush headlong into the web redesign / rebuild process, an assessment of the good and bad elements of the original site should be made. Include consideration of SEO aspects. All to often, the website makeover results in a dramatic downturn in search engine rankings! Don't underestimate the value of the existing indexed pages... or the benefits of current organic SERPs.
Best Practice in Website Redesign: Part 2 - Website Architecture
Website architecture can make or break a site's chances of achieving prominence in the search engine results pages. These's usually no one single element at issue, more a combination of items that collectively add up to an overly high impediment to search engines. Improper use of Flash and JavaScript are common culprits, as is failure to use the most basic of website building blocks.
Best Practice in Website Redesign: Part 3 - Off-Page Content
In this third article on redesigning a website, we are going to look closely at off-page content issues, such as meta-tags, links, domain names etc. The examples shown in the series of articles illustrate that its not the tools, its the quality of workmanship that makes the difference. If you're a website designer, you owe it to your clients to ensure you do more good than harm! If your stupidity causes the newly rebuilt website to vanish off Google's radar screen, it does not matter one iota if the site looks stunning!

Should You be Considering a Website Redesign?
Ok, so this is a loaded question. But you might want to consider this. Does your website have:

Other website redesign Related Articles

When Is the Right Time to Redesign
if your website has had the same website design since 1990, perhaps it is high time to do a redesign. The last thing you would ever want to happen to your site is when visitors leave your site without taking a look at your content just because the design is old fashioned. If this is your case, here are some points to ponder before doing a redesign.

The perfect business card design
Do you business cards generate a measurable return on investment for you? NO.. then redesign them!
Easy Way to Make a Website
If you have a small business you no doubt know that you can hire someone and pay them a substantial amount of money to build you a website, but what is the easy way to make a website? Just because you may be on a budget doesn't mean that you have to have a bad looking website, quite the contrary in fact. Today the process for having a great looking website couldn't be easier. The easiest way to make a website that looks like you spent a million bucks on it by using a website builder.
Job Redesign
There are huge books devoted to the subject of job redesign. This short article deals with some aspects of redesigning jobs for a more empowered team structure.

Home Business Lead: Use The Latest Website Design Ideas to Grow Your MLM Lead List
Matching your core business objective (home business lead generation) to the design of your website will help you tremendously in building your MLM lead list. These 3 factors for a successful website redesign will greatly improve your website performance, attracting more MLM business leads, resulting in you meeting your business goals.
Website Lifespan and You
A web design company, an advertising agency and a software vendor walk into a client’s office. The client asks, “How often should we redesign our site?” The agency replies “two years.” The software guy says “three years.” The website designer says… This isn’t a joke. I was actually in this meeting. There were eight people from three companies in a conference room and another two more people from another company on speakerphone. My answer at the time was four years, based on that business and their industry. Since then I’ve thought more about the question and the factors that determine the answer.
Website Redesign Best Practices
Over 70% of mid-sized organizations are currently involved in a website redesign initiative, or have one planned for this year. Before you go to your CFO to get some budget for this program, conduct a brief website effectiveness audit to build the need.
Best Practice in Website Redesign: Part 1 - Redirection
Website redesign proposal checklists should take careful account of the current status of the existing website. Rather than just rush headlong into the web redesign / rebuild process, an assessment of the good and bad elements of the original site should be made. Include consideration of SEO aspects. All to often, the website makeover results in a dramatic downturn in search engine rankings! Don't underestimate the value of the existing indexed pages... or the benefits of current organic SERPs.
Rebranding Is an Excuse to Party in Your Business
Once the redesign is done, many small businesses launch it silently. They change their logos, business cards, and websites one day-sometimes without so much as an announcement or a "By the way... " to their customers. Not only are they potentially confusing and alienating them, but they're also missing out on a great excuse to party!
When to Consider Redoing Your Website Design?
Website redesign is often necessary when your site is not yielding you the benefits you expected to gain. You must ensure that the redesign process is slow and gradual, your visitors are aware about your plans and integrate SEO.
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