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Diamonds Are A Cereal Marketer's Best Friend
When C.W. Post started a small business in 1895 with his first batch of "Postum" (breakfast cereal) he probably did not foresee his company getting into the diamond business. The cereal company has "followed a path of delicious innovation, creating cereals that have defined the breakfast experience for generations of families" and now it has literally put a twist on its "Shreddies" product by offering the cereal in the shape of diamonds rather than squares.

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Why You Need a Success Mindset
You hear it all the time: Success is a state of mind. Some would argue that success is a natural result of proper planning, preparation and focused action – and that viewpoint certainly holds a grain of truth. But there are also many exceptions to disprove that "rule." Have you ever wondered how two people can attempt the same objective in the same way and only one of them succeed? Is it sheer luck? Timing? Tenacity? More often than not, it's a person's mindset that determines whether they fail or succeed.
Lessons to be Learned When Politicians Attack the Media
Politicians who gripe about the media should be taken with a grain of salt. Because they weren't complaining about agendas and getting the story wrong when the media wrote positive stories about them. This article provides some lessons, regardless of your political views, based on the recent skirmish between President Obama and Fox News.

Turning Problems into Marketing Strategies
Most industries impose an unseen tax on participants trying to stand out, go against that grain or do the right thing or hard thing.
Entrepreneur Job Description
An entrepreneur is defined by Wikipedia as: a person who has possession of a new enterprise, venture or idea and assumes significant accountability for the inherent risks and the outcome. That should just about cover it right? Nope, that barely scratches the surface. The entrepreneur job description goes much deeper than just assuming risks and taking on accountability. The entrepreneur is a rebel by definition as well. They go against the grain and strike out on their own. But they aren't reckless bandits roving the countryside looking to make their next big score. There are a few traits that most entrepreneurs have in common.
OPTIONS IN THE MEDIA…
It pays to be a contrarian. You need to look no further than two great college football coaches. Don’t be afraid to go against the grain in decision making as long as you have the courage in your convictions as a leader and the personnel to fit your system. You can become the Paul Johnson or Urban Meyer of your industry.
Cold Barn Warms Me To The Bones! Can Blessings Really Warm More Than Our Hearts?!
Most of us believe a special blessing can warm our hearts. But do you think savoring a blessing, really capturing it, can actually warm our bodies? At least for a little while?! Read about my experience, think about one of your own 'toasty' times and then you can decide what you think. Here's my 'toasty' time story... I was just tweeting about getting myself all 'psyched up' to get 'bundled' up to head outside into the freezing cold. It was chore time, a.k.a. dinner time. Our barnful of big, furry and feathery pets needed hay, grain and water-again. More feeding times and harder work now that winter was here and the pastures were all covered with snow. Because I was so snuggled up and because it was colder tonight, I knew it was going to be tougher to get going this time. But I knew I had to go. I started lifting my blanket..
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