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Business Ethics Cannot Ignore the 800# Gorilla
Pick up any newspaper, watch any television network, listen to any radio station or scan the Internet and you can learn a myriad of reasons about why the U.S. is in its current economic crisis. After hearing or reading hundreds of economists to political pundits, I have yet to hear the real problem why our economy is in its current fix.
Death by Marketing & The Emergence of Retro Service
If you want to succeed, simply do the opposite of what unsuccessful people do! I’ve always liked this maxim, as it makes perfect sense when you think about it. So to learn how to be successful in business we must first establish how to be unsuccessful. To experience a fast but painful business death, there are many roads one can explore. However one of the quickest and surest routes is to engage 'Traditional Marketing' and a Balance Sheet Business strategy.
Santa The Consummate Entrepreneur
You've probably never considered the fact that Santa is the CEO of a large organization that not only distributes a vast assortment of products throughout the world, but does so in a single night with just a sleigh and eight tiny reindeer. Sam Walton would have killed to have Santa's logistics manual.
Tax Cheats Ultimately Cheat Themselves
For many, tax time is an exercise in creativity. How much can I get away with before the Uncle Sam catches on. A few years back we needed a new accountant for our air tour business. One we talked to, a former I.R.S. agent, said to us, ““Some business owners want to sleep well, others want to eat well.” Which are you?””

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Dealer Incentive Programs
You hear about them on the television all the time, mostly with cars, but not always. Still, what is a dealer incentive program and how could one possibly benefit you? To be perfectly honest, and I can be because I'm not selling you anything (wink) the term dealer incentive program is a little more broad than getting cash or prizes for buying something. In a very real sense a dealer incentive program can bolster sales, reduce sales costs, reward loyalty to your brand and help launch new products. From a pretty simplistic standpoint, let's look at all four of these.

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