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Twitter World -- Trust Us…You Ain’t That Interesting
Ah the power of 140 characters. It is proving dynamite for well just everyone. Even us. We've got Twitter sending us notes saying people are following our Tweets and we have yet to send one out. But we aren't really that interested in someone following our every mumble on the Internet. Some people think it's a great solution. We think its stalking. Lots of people sign up but their fall off rate is worse than the churn on some of the mobile service people. Oh it will last. Everything lasts on the Internet. But take a look at the piece and use it as you want/as you will.

Other wizard of menlo park Related Articles

The Public Relations Handbook, Second Edition
Book Review -- Alison Theaker; Routledge , Taylor & Francis Group, 2 Park Square, Milton Park, Abingdon, Oxfordshire OX14 4RN; 29 West 35th Street, NY, NY 10001; www.routledge.com; ISBN # 0415213347; 289 pages, $14

The Father of Advertising: The Early Years of David Ogilvy
In 1975, he was called by Time Magazine “the most sought-after wizard in the advertising industry.” David Ogilvy wasn’t always the advertising wizard he later became. From serving in the army as a British Intelligence officer, to being a traveling salesman, to working as a hotel chef, Ogilvy took the long road to success.

Dorothy, it’s about the shoes!
How about Dorothy? Remember the words of the lion to the wizard. Yeah, and the wizard took off without her. Linda, the good looking witch came back and told Dorothy what? "You have had the power all along, you just had to find it." I encourage you as a business to find your niche and identify with it.

Three Questions That Can Change Your Life!
Do you remember the movie, "The Wizard of Oz"? Remember the tin man, the lion and the scarecrow and their journey down the yellow brick road, with Dorothy? They were looking for the Wizard of Oz...........we're all looking for something, or someone.

How to Buy a Mobile Home Park and Turn It Around
When you buy a mobile home park that needs to be turned around (and most parks need some type of turnaround), the first thing you need to do is disengage the prior ownership/management. Face it, if the park is not running like it should be, you will most likely want to start over with a new management team. Even though the prior owner is usually to blame for the poor operations of the park, it is difficult to keep the prior managers that have been trained poorly or incorrectly. So, in most cases, fire everyone and start over. There are always exceptions to the rule, but they are few and far between. I have found that it is easier to train a new manager than to retrain the existing one.

Mobile Home Parks - How to Properly Enforce the Rules
Many mobile home park owners feel that it is their duty as the owner to rule with an iron hand. They think that they can cure all of the park's ills with rule after rule. At with many parks, the rules section is longer than the lease itself. But is the park any better off with "rules phobia"? I have tested operating parks with extreme rules enforcement, and also with virtually no rules enforcement at all. And I think I have found the solution to successful park rules.

Why Good Looking Mobile Home Parks Have Ugly Returns
Some mobile home park buyers have this erroneous idea that the goal is to buy a great looking asset. They even rate the parks they look at based on physical appearance. The star system is a good example. Most people think a five-star park is always superior to a one star park. However, the only real star system they should consider is which park is a superstar on cash flow. Because at the end of the day, all that really matters when you own a mobile home park is making money. Parks that make money are great, no matter how ugly they are, and parks that lose money are dogs, despite how cute their entry may be. And, as a general rule, the prettier the park, the uglier the cash flow.

How to Rent a Mobile Home Park in a Tough Economy
You can't be a mobile home park owner and not realize that the good old days are over in filling up vacant mobile home park lots. Those of us who owned parks in the late 1990s became spoiled with how easy it was to fill up a mobile home park. Back then, all you had to do was to meet with a few dealers, drop off some flyers, and you would start bringing in a home a week.

Finding and Evaluating Mobile Home Park Investments
Of all the questions I receive from investors that are looking to purchase a mobile home park there are two questions that are asked most often: 1) How do I find a mobile home park deal that makes sense? 2) How do I place a value on that mobile home park? These are important questions and there are several ways to find mobile home park investments and even more ways that one can approach evaluation of that investment.

How to Properly Evaluate Mobile Home Park Investments
So how do I determine what a specific mobile home park is worth? In this article I will discuss the methods I use in evaluating a mobile home park once I have found one that looks like a winner.

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