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Hiring the Right People for the Tangible, Intangible Jobs
With the marketplace and economy improving and one of the first areas they beef up (and cut) are marketing and sales. Hiring technical people is fairly easy you look at their education, advanced studies, design/development track record. Hiring sales people is more difficult - a lot more difficult. You're buying tangible and intangible features because he/she may be good but not right. Good at what they do but wrong for your organization, your corporate personality, your market/customers. The article won't deliver guaranteed results but it might help you make the right decision for your organization, your goals.

The Best Time Management Tool You’re Not Using…
What is the single best time management tool out there, probably one you are under-using?

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Writing Effective Job Descriptions
A job description describes the major areas of an employee's job or position. A good job description begins with a careful analysis of the important facts about a job, such as the individual tasks involved, the methods used to complete the tasks, the purpose and responsibilities of the job, the relationship of the job to other jobs, and the qualifications needed for the job.

We Believe in Job Descriptions, But They Have to be Results-Oriented
“Please don’t make me write a job description; I’ve got better things to do.” No you don’t if you want to be an effective communicator. No job description, no clear expectations, and then you’ll spend your time cleaning up messes from misunderstandings. But all job descriptions do not communicate equally. Only a Results-Oriented Job Description focuses away from tasks and instead on results that need to be accomplished.

Job Qualifications: More Powerful with a Results-Oriented Job Description
Job qualifications are frequently vague, providing a troublesome standard for judging a job applicant’s ability to perform the job. “Must have an outgoing personality.” No help here. The job description already states job requirements, in concrete terms, so don’t waste time rewriting qualifications. But if you want a more powerful way to clarify job qualifications, use a Results-Oriented Job Description.

Writing Description Tags to Attract Visitors
If your title tag is considered the headline, then think of your description tag as the ad copy below the headline. A good description tag will compel the reader to visit your website, when viewed in the search results, right below your title tag.

Human Resources Job
Advertising a human resources job available within your company is the same as any other position, and key to all of them is writing the most adequate and best possible job description that you can. Today, in a business world that has become so muddied with legal complexities, writing a job description is often delayed as much as possible, left to the last minute, or done with very little thought at all. But, by denying yourself an excellent job description – and yes, they can be excellent – you are potentially denying your company that one person that could be the difference between success and failure down the road.

Title Tag and Meta Description Tag Optimization
Title Tag and Meta Tags are the author-generated source codes that are positioned in the segment of your HTML document. Apart from the Title Tag, other information inserted is not visible to the person surfing your web page, but is visible only to the search engine crawlers. Title and Meta Description Tags are especially important as they can be used to influence the ranking of your site (to a certain extent) and the way it appears in some search results. There are several Meta Tags like Meta Description Tag, Meta Keywords Tag and more, but out of the existing Tags the most important and popular ones are the Title Tag and the Meta Description Tag.

10 Tips for Sending Email
This week I was working with another coach on a presentation by phone. She wanted to see the description I had written of my presentation so I quickly sent it off to her in email or so I thought. When she didn’t receive it I checked my “Sent” file. Whoops! I clicked on the wrong person in my Outlook address book. Same first name but different last name! How embarrassing! Here are some tips for writing email. Remember your email could end up in the wrong hands so be careful!

How to Increase Sales by 20%
The managers in your dealership must have a written job description with clearly defined responsibilities and expectations. Having specific goals for the department is required. Daily action plans for selling, training, appointments, one-on-one coaching, save-a deal meetings, deal structuring, follow-up, etc will increase sales by 20 percent without spending more for advertising.

How To Write a Job Description
Think of a job description as a “snapshot” of a job. The job description needs to communicate clearly and concisely what responsibilities and tasks the job entails and to indicate, as well, the key qualifications of the job – the basic requirements (specific credentials or skills) – and, if possible, the attributes that underlie superior performance.

How to Write Your Compelling Vision Statement
A vision statement is a vivid idealized description of a desired outcome that inspires, energizes and helps you create a mental picture of your long term goals. They are also written in the present tense, as if you have already achieved them.

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