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yardstick Tagged Articles
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Saying Thank You
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| US President Theodore Roosevelt has been described as founder of the Bull Moose Party, the man who led his troops up San Juan Hill in the Spanish-American War, a big game hunter, family man, civic servant and a host of other things. |
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Simplicity & Dignity
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| A parent or teacher who treats a child with dignity builds the self-esteem of the child and automatically increases the child's performance, which generally improves the child's conduct. |
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What is Marketing in the First Place?
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| Marketing is absolutely every bit of contact any part of your business has with any segment of the public. Guerrillas view marketing as a circle that begins with your ideas for generating revenue and continues on with the goal of amassing a large number of repeat and referral customers. The three keys words in that paragraph are EVERY, REPEAT, and REFERRAL. If your marketing is not a circle, it's a straight line that leads directly into Chapters 7, 11, or 13 in the bankruptcy courts.
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The Fine Art of Dealing with Dominant People
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| Direct, decisive, determined, domineering. These are just some of the words that describe a highly dominant personality. Everyone knows one. You might even be one. Dominant people are the leaders, the pioneers, the risk-takers. Companies are run by them, wars are led by them, innovation follows in their wake. These are the people that we look to lead us where we might not otherwise go. If you are lucky, you will work for one. If you are really lucky, their office will be in another state. Yes, dominant people are the ones we love to hate, or at least hate to talk to (notice that I did not mention listening as a strong point). Get off on the wrong foot with one and your career can take an unwelcome sidetrack. Have them on your side and you have a strong champion. So how can you effectively communicate with such a power personality? |
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When Sales Training Isn’t Working
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| Nothing is more frustrating than investing the time to identify the need, design, develop, and deliver great sales training and then discover that sellers aren’t implementing what they learned when they get back to the field. |
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Tips for choosing the right design firm
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| If ever there were an overly competitive industry with little to no regulation, it would be the commercial design industry. Any child with a computer and some basic software can market themselves as a designer, while the true industry suffers wide scale devaluation and thousands of business owners are taken for a ride by unqualified or even unscrupulous “designers”. As a consumer, how do you protect yourself and your company? The answer is more simple than you may think… all you have to do is a bit of homework. |
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Motivating People: Why it doesn't work
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| When a business has a clearly defined purpose it begins to act as a magnet, attracting the kind of people who will further the purpose; people who are like-minded. Not only will having a purpose attract the right people, but it will also act to retain them.
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Corporate confidentiality
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| A brief on the underlying wisdom of corporate confidentiality. |
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Understanding the Need for Radical Change
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| Why do organizations often turn on those within it who have their best interests at heart? Why do change efforts so frequently end in 'more of the same'? Much of it has to do with the cultural systems operative in each organization. Change is scary, and the 'poison we know' often seems preferable to the 'poison we don't know'. Even rearranging deck chairs on the Titanic can be doubly aggravating when there's someone coming along behind you, putting them all back where they were. Radical change is more than 'thinking outside the box' — it's acting outside the organizational box. |
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Thoughtless James Watson was seeking cheap publicity over Stupid Africa comment
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| As thoughtless as it sounds, James Watson knew only too well that being controversial would get all the media publicty ever thought of (cheaply); the Nobel prize not withstanding. Watson found a perfect opportunity to retire by claiming that black people less intelligent than white people and that it's delusional to assume "equal powers of reason" are shared across racial groups. |
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Other yardstick Related Articles
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The top 10 MLM companies
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The main yardstick for measuring the top ten MLM companies amongst other criteria is the number of members they have and their total turnover. Based on this and many other criteria, we can say that the top 10 MLM companies are: Amway, Herbalife, Mary Kay, Pampered Chef, Monavie, Arbonne, Partylite, USANA, Melaleuca and Forever Living. What are some of the other criteria we speak of and practices that they have that qualifies them to be in the top ten? |
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