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yellow stickies Tagged Articles
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Entrepreneurs – Signs That You Have Expanded Your Business Too Quickly
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| You have been running your business for some time and things are going well, but you are starting to notice that you are getting some problems and maybe your profits and turnover aren’t so good. Could you be expanding too quickly? Here are a few symptoms and some suggestions as to what you can do about it. |
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Other yellow stickies Related Articles
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The Pest Control Yellow Page Ad
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| Some important tips you need to know if you're planning on creating a yellow page ad. |
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Measure THAT
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| One of the secrets of the Yellow Pages was that the phone company would give you a second line when you bought a big ad. |
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Founders at Work
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| This is a picture of my copy of Founders at Work: Stories of Startups’ Early Days. It has broken my record for the “book with most stickies.” My system is that the stickies on the top edge are ideas for my next book, and the ones on the side are ideas for this blog. As you can see, it’s a gold mine for great stories about entrepreneurship. Here is a list of some of my favorites. |
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10 Commandments of Yellow Pages Advertising
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| From the author of "Getting the Most from Your Yellow Pages Advertising," the best selling book on the subject, just released in a completely revised third edition. As TIME magazine writes, "Barry Maher has helped thousands of small Businesses get the most cost effective yellow pages advertising possible." |
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Direct Response Directory Ads
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| For some, not all mind you, directory advertising, the kind the Yellow Pages sells, is still a decent place to advertise. |
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Tips on Writing Yellow Pages Ads
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| When most small businesses start up they automatically think: “If I get a Yellow Pages ad all will be well”. The challenge is that over the past few years the way people search for businesses has changed. It used to be that whenever anyone wanted to find a business they went straight to the big yellow books. Now the majority of people will go to their computer first. |
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Yellow Pages - To Advertise or Not To Advertise
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| With so many other ways to access information today, it should be no surprise that the effectiveness of directory books such as the Yellow Pages is on the decline. However they still are a main source of information for visitors in a hotel room, or users of public telephone booths. Some older age demographics also prefer them to other alternatives. It is expected that we will continue to see these familiar yellow books around for approximately 10 more years. So whether they are right for you really comes down to knowing the search habits of your ideal clients. |
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3 Little Known Facts About Customer Newsletters That Will Get and Keep Clients For Life
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| He was punctual and thorough. He made sure his client was satisfied… actually, more-than-satisfied.
Yet, two weeks later these same happy clients couldn't tell you the name of his company if their lives depended upon it. And the next time they need someone to do the same job? They'll start all over again by looking in the yellow pages.
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Demise of the Yellow Pages
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| Yellow page use is declining. If your Yellow Pages leads are drying up, there ar4e two important lessons. You need to have a web site, and customers need to be able to find it in the search engines. |
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How To Do Effective Local Marketing & Advertising
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| Chances are if your reading this you are struggling to generate any real results
with your local marketing and advertising... am I right? You might have done a couple Yellow Page ads, maybe a Tv commercial or two...
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