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10 Secrets to Pruning Your List
I know, I’ve said it before, and I’ll say it again, but you are only as good as the ideal client profile or prospect list you create and communicate with in a meaningful way, consistently over time. It’s a simple as that.

Other zine readers Related Articles

Kick Into Fall
After a little hiatus this summer from publishing my e-zine I am back in full force wishing you a wonderful fall season
Real World, Real Money, Real Time
I got an e-mail from someone who had just read a 651-word e-zine I wrote, to say that he enjoyed the message and had actually printed and filed it. Ten minutes later, I got an e-mail from someone who had noticed three grammatical errors and a spelling mistake in the same document. With whom would you want to do business?
Top Tips for Growing YOUR EMail Marketing List
"Using your small business customer list to build your e-zine list, you will be off to a great start to building a steady stream of new customers."

Online Social Networks - Part 3: Using AmazonConnect & Chapters Community
In Part 2 I discussed book collection or catalog networks like Shelfari. The next category of social networks is "bookseller networks", primarily AmazonConnect for US consumers and readers, and Chapters Community for Canadian consumers and readers.
Productivity Management 555 for Today
I wrote this advice for my son as he entered his first management job, as a managing editor of an e-zine. Shortly it went under in the dot com bust, but the content is still sound.

5 Double Readership Path Techniques to Increase The Effectiveness of Your Copy
Double readership paths are essential to appealing to both analytical thinkers/readers and scanners at the same time. This means you can capture the attention of both kinds of readers by using simple formatting tools like bolding, italicizing, highlight, underlining, using all capital letters and incorporating bullet points.
Secrets Of A Successful Blog For 2011
Do you know the characteristics of successful blogs? Successful blogs that make a lot of money have a lot of readers so if you want to have success with your blog, focus on getting lots of readers. There are many ways to go about getting readers, but you should know that only about a handful of them work to get you the readers that you desire.
10 Ways to Piss Off Your Readers So They Never Become a Customer
By avoiding these 10 ways to piss off your article readers you will convert more readers into prospects and customers...

4 BlogTopics & Blog Post Ideas Which Keep Readers Coming!
To run a successful blog, you need to produce and post valuable, new material on a regular basis. And, you must continue updating on a consistent basis. But getting new content can sometimes seem tough. There are many excellent blogs which are now lying rather dormant. They started out right, but are now being ignored by past readers because they do not have enough new material. You obviously don't want to end up like that. You want to stay current and keep your readers coming back. So, what can you do to ensure you will have enough valuable blog topic ideas? What can make this whole process of acquiring blog post ideas easier? I will cover some creative ideas to appease your readers and make the process more fun for you as well.

Blog keywords – considerations for mobile devices
Since my post on using the language of your target audience I've been doing a lot of thinking about other crucial elements to consider to make your blog a success from a keyword perspective. Not only do you need to consider geographically where your readers (or your target market for business) reside; you've got to consider HOW they're getting to your blog. Here's how to determine the right keywords to use if your readers use mobile devices.
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